1、南京博軒家具廠Nanjing Boxuan Green Furniture Ltd. 李紅衛 總經理Mr. Li Hongwei, General Manager環保藤制家具環保藤制家具Green Rattan Furniture 公司簡介公司簡介Brief Introduction 19961996年成立年成立Established in 199620032003年評為年評為“綠色環保家具綠色環保家具”，導入，導入ISO9001ISO9001質量認證體系質量認證體系In 2003, the rattan furniture was recognized as “Green Furniture

2、” and was introduced into ISO9001 that same year公司發展戰略公司發展戰略 Company Philosophy 人才為本，尊重市場、領導時尚、卓越品質、人才為本，尊重市場、領導時尚、卓越品質、優質服務、專業發展優質服務、專業發展 nQualified personnel is the enterprise foundation of the enterprisenValuing the marketnLeading fashionnGuaranteeing qualitynProviding the best service環境和社會效益環境和社

3、會效益Environmental & Social Benefits減少對森林資源的使用減少對森林資源的使用Reduction in use of forest resources引領綠色環保居室消費引領綠色環保居室消費Promote consumption of green household products提供大量就業機會提供大量就業機會Job creation管理及團隊管理及團隊Management Team李紅衛李紅衛，碩士，企業創始人,總經理Mr. Li Hongwei, Master of Science, is the founder of Nanjing Boxuan

4、, general manager. 谷金龍谷金龍，油畫家，室內設計師，企業首席設計師 Mr. Gu Jinlong, oil painter and interior designer, is the chief designer.胡德華胡德華，學士，營銷總監 Mr. Hu Gehua, a Bachelor of Commercial, is the director of sales department.公司的經營模式公司的經營模式Business Model 發展連鎖專賣店發展連鎖專賣店 To expand its retail sales shops特約經銷特約經銷To devel

5、op special sales agencies發展外銷市場發展外銷市場 To expand the international market 產品和技術產品和技術Product & Technology 專業設計、制作藤木家具專業設計、制作藤木家具Rattan furniture design and production藤木家具線條簡潔、色彩明快、表面光藤木家具線條簡潔、色彩明快、表面光潤、手感好，堅固耐用潤、手感好，堅固耐用Rattan furniture is characterized by simple lines, lively colors, smooth surfa

6、ces and durability市場分析市場分析Market Analysis 藤家具在家具市場所占份額逐年的增長藤家具在家具市場所占份額逐年的增長 The share of rattan furniture in the furniture market is gradually expanding歐美市場對藤制家具需求更大歐美市場對藤制家具需求更大 The demand of the European and North American market is even greater 競爭優勢競爭優勢Competitive Advantage市場占有率市場占有率Existing mar

7、ket share 物美價優物美價優High quality, reasonable prices具有文化內涵的設計具有文化內涵的設計Designs of rattan furniture that represents local culture and tradition融資計劃及財務預測融資計劃及財務預測 Financing Plan資金需求資金需求10001000萬元萬元Capital Needs10 Million Yuan RMB投資回報率投資回報率20%-25%20%-25%Return on Investment20%-25%投資回收年限投資回收年限5 5年內年內Payback Period 5 years公司目