SDGsolutionsSDGGOODPRACTICES特別版BakuAzba特別版BakuAzbaan?引導公眾參與綠色行動的中國解決方案ChineseSolutionsforEngagingthePublicinGreenActions可持續發展經濟導刊阿塞拜疆·巴庫KindlingtheGreenSparksChineseSolutionsforEngagingthePublicinGreenActionsSDGsolutionsSDGGOODPRACTICESKindlingtheGreenSparksChineseSolutionsforEngagingthePublicinGreenActionsDengMingwenYuZhihong,HuWenjuan,DengWenjie,FanYoujie,WuJian,DengLimin,YangJingjing,LiJingxiangXiangNan,YangMingmingSDGSDGSUtnsJoinMeinLow-CarbonActionsAntForest:EnhancingPublicParticipationandDeliveringMultipleEcologicalBenefitsThroughDigitalizationResidents'“SmartPowerSaving”Mode-Community-wideActionsonSavingElectricityandReducingCarboninEverydayLife"WuhanLow-carbonUniverse":BuildingaSustainableLow-carbonEcosystemRockingtheIdleFish:GreenCheck-InsandCircularCarbonReductionStimulatingaNewPathwaytoSaveEnergyamongResidentsThroughConsumerVoucherInnovationsBuildingaNewEcosystemforPublicGreenTransportationThroughInnovativeIncentives"e-Carbon"ConsumerCarbonLedger:GuidingOver100MillionConsumersTowardGreenOrderingPatternAnAnalysisofExperiencesandRecommendationsforEncouragingPublicEngagementinGreenActions特別版點燃綠色星火特別版點燃綠色星火KindlingtheGreenSparksCOP29BakuAZErbaijanCOP29BakuAZErbaijanKindlingtheGreenSparksSDGSolutions特別版特別版在應對氣候變化這場關乎人類生死攸關的未來命運的行動中，雖然，一個人的作用顯得有些微不足道。然而，如果將每個人綠色行動的涓涓細流匯聚起來，踐行綠色低碳生活方式，必將匯綠色生活方式與公眾的衣食住行用息息相關，意義重大。聯合國政府間氣候變化專門委員會（IPCC）發布的第六次評估報告的綜合報告《氣候變化2023》指出，需求側的行為改變，包括公眾采用低碳生活方式，全球可減少40%～70%的碳排放。公眾不僅僅是環境保護的受益者，同時也是環境治理的重要踐行者和傳播者。聯合國積極倡導每個人采取行動，保護自然，應對氣候變化，珍愛地球家園；建議公眾加強節能與改變家庭能源結構，選擇綠色出行，在購買商品方《綠色生活創建行動總體方案》《促進綠色消費實施方發展全面綠色轉型的意見》等一系列政策文件，提出在消費各領域全周期全鏈條全體系深度融入綠色理念，倡導綠色低碳生活方式，開展綠色低碳全民行動，形成人人、事事、時時、處處崇尚勤儉節約自古以來就被中國公眾視為美德。“誰知盤中餐，粒粒皆辛苦”幾乎是每個中國人的年輕人認為低碳與個人生活相關性強，73.8%的消費者會在日常生活中優先選擇綠色、環保的產品或品牌，68.9%的消費者表示接受綠色產品的價格高于普通商品。綠色、低碳、可持續的生近年來，在自上而下的政策引導和自下而上的新風尚引領下，中國涌現出一批引導公眾積極參與綠色低碳行動的優秀解決方案。一些機構特別是先鋒企業在積極引導公眾參與綠色行動方面進行了大量卓有成效的探索，涌現出一批有創意、有價值的解決方案。例如，國網江西電力聯合江西省能源局發起的“智·享節電”活動，通過創新機制引導城市居民節電，聚沙成塔構建起一座“虛擬電廠”；螞蟻集團發起的螞蟻森林項目，以數字化方式喚醒社會公眾的環保意識并促進生態保護行動；武漢市生態環境局、武漢碳普惠管理有限公司、騰訊SSV聯合推出面向武漢市民的低碳生活平臺“武碳江湖”小程序，運用數字化技術賦能碳普惠機制；閑置交易平臺閑魚推出“綠色打卡”項目，通過“賦能循環經濟+綠色積分機制”模式，調動大量公眾積極參與閑置物品的交易與回收；國網黃巖供電公司攜手浙江省臺州市黃巖區政府推出“居民節能降耗消費券”活動，通過電費節省和消費券獎勵的雙重激勵，帶動居民主動節能降耗；移動出行平臺滴滴發起拼車激勵計劃和“碳元氣”項目，有效地引導公眾綠色低碳出行；本地生旨在通過深度剖析上述創新解決方案，從機制設計與創新、應用場景與成效價值、經驗啟示與“雪崩時沒有一片雪花是無辜的。”COP29BakuAZErbaijanCOP29BakuAZErbaijanKindlingtheGreenSparksSDGSolutions特別版特別版JoinMeinLow-CarbonActionsZengHongying,DeputyDirectorGeneralofCenterforEnvironmentalEducation&CommunicationsofMinistryofEcologyandEnvironment,ChinaInhisclassicworkExhortationtoLearning,theancientConfuciansageXunziwrote,“Ajourneyofonethousandmilescanneverbemadewithouttheaccumulationofeverysinglestep;anoceancanneverbevastwithoutthecontributionofeverysinglestreamandbrook.”Intheurgentfightagainstclimatechange—abattlethatholdsthefateofhumanityinthebalance—theindividualcontributionmayseeminsignificant.Yet,ifeveryonecommitstoagreen,low-carbonlifestyle,theircollectiveeffortswillgenerateanimmensegreenforceforhumankind.Thegreenlifestyleiscloselyrelatedtothepublic’sdailynecessitiesandholdsgreatsignificance.TheAR6SynthesisReport:ClimateChange2023,releasedbytheIntergovernmentalPanelonClimateChange(IPCC),indicatesthatbehaviorchangesonthedemandside,suchastheadoptionoflow-carbonlifestylesbythepublic,havethepotentialtoreduceglobalcarbonemissionsbyapproximately40%to70%.Thepublicisnotonlythebeneficiaryofenvironmentalprotectionbutalsoakeyactorandmessengerinenvironmentalgovernance.Therefore,theUnitedNationsencourageseveryonetotakeactiontoprotectnature,combatclimatechange,andcareforourplanet.Itadvisesthepublictoenhanceenergyconservation,switchtocleanerhouseholdenergysources,choosesustainabletransportationmode,reduceconsumption,andextendthelifeofconsumergoodsthroughreuse,maintenance,andrecycling.Additionally,itadvocatesforincreasingvegetableintakewhileminimizingfoodwaste.TheChinesegovernmentprioritizesacomprehensivetransitiontoagreen,low-carbonsocietyandeconomy.Inrecentyears,aseriesofpolicydocumentshavebeenreleased,includingtheWorkingGuidanceforCarbonDioxidePeakingandCarbonNeutralityinFullandFaithfulImplementationoftheNewDevelopmentPhilosophy,theActionPlanforCarbonDioxidePeakingBefore2030,theOverallPlanforPromotingGreenLiving,theImplementationPlanforPromotingGreenConsumption,andtheGuidingOpinionsoftheStateCouncilonAcceleratingtheEstablishmentofaSoundEconomicSystemwithGreen,Low-carbonandCircularDevelopment.Theseinitiativesproposethedeepintegrationofgreenprinciplesacrossallconsumptionfields,advocatingforagreenlifestyleandmobilizingsocietytoparticipateinecologicalcivilizationconstruction,thusfosteringasocialatmospherethateveryonevaluesecologicalintegrityandcommitstoagreenlifestyleineveryaspectofeverydaylife.FrugalityhaslongbeenregardedasavirtueinChineseculture.“Whoknewthateachgrainofriceonyourplatecomesfromafarmer’stoil?”Thisline,knowntonearlyeveryChinesepersonfromchildhood,deeplyembedsthevalueoffrugalityinourheartsandintegratesitintoourdailylives.Asweconfrontclimatechange,theChinesepublicdemonstratesastrongwillingnesstotakegreenaction.Reports1indicatethatamongyoungpeopleinChina,approximatelytwooutofthreebelievethatlowcarbonisclosely1WhitePaperonLow-carbonLifeofChineseYouth2023,ChinaConsumptionTrendsReport2023relatedtotheirpersonallives,with73.8%ofconsumersprioritizinggreenandeco-friendlyproductsintheirdailylivesand68.9%acceptingthatgreenproductsmaycostmorethanconventionalgoods.Thegreen,low-carbon,andsustainablelifestyleisgraduallybecominganewtrendamongtheChinesepublic.Undertheguidanceoftop-downpoliciesandbottom-upsocialtrends,numerousinnovativesolutionshaveemergedinChinatoengagethepublicingreen,low-carbonactions.Variousorganizations,particularlypioneeringenterprises,havesignificantlypromotedpublicparticipationintheseinitiatives,yieldingcreativeandvaluablesolutions.Forinstance,theStateGridJiangxiElectricPowerCompany,incollaborationwiththeEnergyBureauofJiangxiProvince,launchedthe“SmartEnergySaving”initiativetoguideurbanresidentsinsavingelectricityandbuilda“virtualpowerplant”;AntGroup’sAlipayAntForestprojectusesdigitalmeanstoraiseenvironmentalawarenessandencourageecologicalprotectionactions;WuhanMunicipalEcologyandEnvironmentBureau,WuhanCarbonPratt&WhitneyManagementCo.,Ltd.andTencentSSVjointlylaunchedthelow-carbonlivingplatform“WutanJianghu”mini-program,empoweringcarbon-inclusivemechanismswithdigitaltechnology;Xianyu,Alibaba’sleadingsecond-handtradingplatform,introducedthe“GreenCheck-In”project,activatingpublicengagementinthetradeandrecyclingofidlegoodsthroughamodelcombiningcirculareconomyandgreenpointsystems;theStateGridHuangyanPowerSupplyCompany,alongwiththelocalgovernment,initiatedthe“ResidentEnergySavingCoupons”program,promotingenergyconservationthroughadualincentivemechanismofreducedelectricitybillsandrewardcoupons;Didi,aride-sharingplatform,introducedcarpoolingincentivesandthe“CarbonVitality”projecttoeffectivelyguidethepublictowardgreentravel;andEle.me,alocallifeplatform,innovatedwiththe“e-pointcarbon”consumercarbonaccount,encouragingmillionsofconsumerstoadoptgreendininghabits,amongotherinitiatives.DuringCOP29,thepublicationtitledIgnitingtheGreenSpark:GuidingPublicParticipationinGreenActions—ChineseSolutions,developedbyChinaSustainabilityTribune,“GoldenKey—BuildingaPlatformtoShowSDGGoodSolutionsandSuccessStoriesofPrivateSectorinChina,”andtheSustainableConsumptionResearchandActionInitiative(SCORAI-Global),aimstoanalyzetheseinnovativesolutionsindepth,examiningtheirmechanismdesignandinnovation,applicationscenariosandeffectiveness,experientialinsights,andinternationalpromotionvalue,contributingChina’sclimateactionexperiencesandinsightstotheworld.As“nosnowflakeinanavalanchefeelsresponsible.”Inaddressingclimatechange,everyoneshouldbeinvolved,unitedinsharedeffort.Thepublic’slow-carbonactionsandgreenlifestyleswillbecrucialincoolingour“boiling”planet.Letusjointogethertoguidepeopletowardagreen,low-carbonlife,toconfrontclimatechange,andtomoveforwardintoabeautifulandcleanfuture!特別版點燃綠色星火特別版點燃綠色星火KindlingtheGreenSparksSOLUTIONSFROMCHINACOP29BakuAZErbaijanCOP29BakuAZErbaijanKindlingtheGreenSparksSDGSolutions特別版特別版解決方案來自解決方案來自ANTANTGROUP螞蟻森林是由螞蟻集團發起倡導綠色低碳生活方式，并作為主要捐資方支持生態建設的公益項目，發起于2016年。用戶日常生活中的低碳行為經過本人授權，依據專業機構提供的碳減排方法學計算，可在螞蟻森林里獲得相應數額的“綠色能量”獎勵。“綠色能量”積累用于支持公益組織和專業機構在各地執行的植樹造林和生態保護工作。螞蟻森林項目通過生態類公益活動創造這兩端形成“互為激勵”的公益模式，在“生態項目實螞蟻森林從用戶生活場景入手，挖掘衣食住行購中的各種低碳場景，由專業機構對于每個場景識別出其碳排放基準線，作為“綠色能量”的發放參考依據；依托數字化支付平臺支付寶及其開放平臺，廣泛觸達提供綠色產品和服務的各行業商家，識別和量化用戶的日常低將參與生態公益項目作為激勵措施，并構建了一套“綠色能量”兌換體系——用戶所消耗的“綠色能量”等于每株造林樹種或單位面積保護地的碳匯量，實現減碳與固碳的雙重價值。通過具有趣味性、社交互動性的產品設計，贏得用戶喜愛和持續參與，在潛移默化中引導公2024年9月，螞蟻集團與中環聯合布“螞蟻森林環境友好商品”評價體系，聯合80多家首消費者可通過該平臺學習綠色消費知識、瀏覽選購“環進而帶動和激勵公眾更多地選擇對環境友好的商品和服目前接入螞蟻森林可產生“綠色能量”的低碳場景產生“綠色能量”3768萬噸。在生態修復方面，螞蟻森林已在13個省份種下超5.48億棵樹，種植總面積580生物多樣性保護方面，螞蟻森林已在16個省份螞蟻森林通過數字化平臺激勵公眾參與低碳生活，在推動生態修復和生物多樣性保護的同時，帶動和促進了綠色消費。該項引導公眾參與綠色行動的解決方案，量化行動，基于減碳方法學量化公眾行動的碳減排效益，將綠色低碳行動記錄在賬戶里，通過“綠色能量”色能量”轉化成實際的生態保護行動，實現減碳與固碳互動設計，通過產品設計增加使用過程中的趣味性和社交互動性，增強了用戶的參與度和持續性，讓有意激勵公眾選擇對環境友好的商品和服務，從倡導綠色生螞蟻森林以其創新的數字化公益模式，成功激發上億用戶的環保行動，為全球可持續發展提供了可借鑒的第一，數字化公益模式，通過數字化手段量化個人為全球提供了如何利用科技手段激發公眾參與環保積極第二，跨領域合作與標準制定，與專業機構合作開發量化公眾低碳行為減排量的方法學體系，為碳減排行動提供了科學評估工具，也為國際社會提供了跨領域推第三，綠色消費與生活方式的推廣，通過激勵機制第四，趣味性與社交化促進環保行動普及，通過趣味性和社交互動性的產品設計，提高了公眾參與環保的積極性，這一策略對于全球環保教育和行動推廣具有重COP29BakuAZErbaijanCOP29BakuAZErbaijanKindlingtheGreenSparksSDGSolutions特別版特別版螞集ANTGROUPAntForest:EnhancingPublicParticipationandDeliveringMultipleEcologicalBenefitsThroughDigitalizationAntForestisapublicwelfareprojectlaunchedbyAntGroupin2016toadvocategreenandlow-carbonlifestylesandsupportecologicalprogressasamajordonor.Usersmayreceivethecorrespondingamountof“greenenergy”inAntForest,calculatedundertheirauthorizationaccordingtothecarbonemissionreductionmethodologiesprovidedbyprofessionalinstitutions,asrewardsforlow-carbonbehaviorsintheirdailylives.Whenrunninguptoacertainamount,“greenenergy”canbeusedtoapplyforthefundsdonatedbyAntGroupandotherenterprisestosupportnon-profitorganizationsandprofessionalinstitutionsinafforestationandecologicalconservation.TheAntForestprojectcreates“visiblegreen”throughecologicalpublicwelfareactivities,andinthiswayinspiresthepublictoliveamorelow-carbonlifeandcreate“invisiblegreen”byreducingcarbonemissions.AntForestconnectsproduction,consumptionandsocialvalueinadigitalway,sothattheycaninspireandpromoteeachothertoproducepositiveresults.“Advocatinglow-carbonemissionreduction”isthefundamentalgoal,and“protectingandrestoringecosystems”isameansofinspiration.Thetwoformapublicwelfaremodelof“mutualinspiration”,whichdeliversdualbenefitsin“ecologicalprojectsites”and“greenandlow-carbonscenarios”andcontributestothe“dualcarbon”goalsandecologicalconservationindifferentregions.Beginningwithusers’dailylives,AntForestdigsintovariouslow-carbonscenariosintermsoffood,clothing,shelter,transportationandshopping,andhasprofessionalinstitutionsidentifythecarbonemissionbaselineineachscenarioasthebasisforallocating“greenenergy”.BasedonthedigitalpaymentplatformAlipayanditsopenplatform,AntForestreachesawiderangeofmerchantsprovidinggreenproductsandservicesindifferentsectors, identifiesandquantifiesusers’dailylow-carbonbehaviorsandtheircarbonreductionbenefits,andrewardthemwith“greenenergy”.Byincentivizinguserswithparticipationinecologicalpublicwelfareprojectsandhavinginplacea“greenenergy”exchangesystem,inwhichthe“greenenergy”consumedbyauserequalsthecarbonsequesteredbyeachtreeorunitareaofprotectedland,AntForestdeliversdualbenefits,namelycarbonreductionandcarbonsequestration.Throughinterestingandsociallyinteractiveproductdesign,AntForesthasgainedpopularityandcontinuedinvolvementamongusers,imperceptiblyguidingthepublictoparticipateingreenandlow-carbonactionsandcontributingtoecologicalprotectionandrestoration.InSeptember2024,AntGroupandChinaEnvironmentalForestEnvironmentally-FriendlyCommodities”evaluationsystem,andChina’sfirstgreenconsumptionplatform“ForestMarket”withthefirstgroupofmorethan80brandsjoiningit.Consumerscanlearnaboutgreenenergy,browseandbuy“environmentally-friendlycommodities”ontheplatform,andreceivea“greenenergy”rewardfromAntForest,whichinturndrivesandinspiresthepublictochooseenvironmentally-friendlycommoditiesandservicesmoreoften,thuspromotinggreenconsumption.Currently,therearemorethan60low-carbonscenariosthatcangenerate“greenenergy”inAntForest,andmorethan600enterprisesandbrandsfromvariousindustrieshavejoinedAntForest.Overthepast8years,AntForesthaswitnessedthelow-carbonlifeofmorethan700millionusers,generatingatotalof37.68milliontonnesof“greenenergy”.Intermsofecologicalrestoration,AntForesthasplantedmorethan548milliontreesin13provinces,coveringalandareaof3866km2.Ofthesetrees,morethan90%havebeenplantedwherethethreeiconicbattlesinthe“Three-North”Projecttakeplacetoassistinlocalefforttopreventandcontroldesertification.Intermsofbiodiversityconservation,AntForesthasparticipatedintheconstructionof34civilprotectedareasin16provinces,coveringalandareaofover4,900squarekilometers.AntForesthaswona“ChampionsoftheEarth”award,theUN’shighestenvironmentalhonor,anda“MomentumforChangeLighthouseActivity”winner,theUN’stophonorinthefieldofclimatechangeresponse,insuccessionforitsachievementsinarousingthepublicawarenessofenvironmentalprotectionandpromotingecologicalprotectionactionsinadigitalmanner.Inspiringpublicparticipationinlow-carbonlifeviaadigitalplatform,AntForesthasdrivenandboostedgreenconsumptionwhilepromotingecologicalrestorationandbiodiversityconservation.Herearefourkeytakeawaysfromthesolution,whichhasledtopublicparticipationingreenactions:Quantificationofactions.Carbonemissionreductionbenefitsfrompublicactionsarequantifiedbasedoncarbonreductionmethodologies,andgreenandlow-carbonactionsarerecordedinusers’accountsandrewardedwith“greenenergy”.Innovationinincentives.A“greenenergy”exsystemhasbeenestablished,whichenablesAntForesttodeliverdualbenefitsofcarbonreductionandcarbonsequestrationbyturning“greenenergy”intoecologicalprotectionactions,andinspiresustainedgreenactionsusingecologicalpublicwelfarevalue.Interactivedesign.Theproductdesignhasincreasedthefunandsocialinteractionintheprocessofuse,andenhanceduserparticipationanditscontinuity,makingmeaningfulthingsmoreinteresting.FriendlyCommodities”evaluationsystemhasbeenreleasedtoinspirethepublictochooseenvironmentally-friendlycommoditiesandservices,shiftingfromadvocatinggreenlifestylestopromotinggreenconsumption.Throughitsinnovativedigitalpublicwelfaremodel,AntForesthassuccessfullyinspiredgreenactionsamonghundredsofmillionsofusers,andprovidedChinesewisdomthatcanbeborrowedtopromoteglobalsustainabledevelopment.Theprojectisofthefollowinginternationalpromotionvalue.Individuallow-carbonbehaviorsarequantifiedthroughdigitalmeanstoturnvirtual“greenenergy”intophysicaltree-plantingactions,providingamodelfortheworldonhowtoleveragethepoweroftechnologytoinspirepublicparticipationinenvironmentalprotection.andstandardsetting.Bycooperatingwithprofessionalinstitutions,AntForesthasestablishedasystemofmethodologiestoquantifycarbonemissionreductionsbroughtaboutbypubliclow-carbonbehaviors,providingascientificevaluationtoolforactionstoreducecarbonemissionsandsettinganexampleofcross-sectorenvironmentalgovernancefortheinternationalcommunity.Throughtheincentivemechanism,AntForestguidesuserstochoosegreenproductsandservices,promotingthepopularizationofgreenconsumptionandprovidingafeasiblepathwayfordrivingsustainablelifestylesglobally.actions.Throughinterestingandinteractiveproductdesign,AntForesthasenhancedpublicenthusiasmforparticipationinenvironmentalprotection.Thisstrategyisofsignificantexemplarysignificancefortheglobalpromotionofenvironmentaleducationandactions.COP29BakuAZErbaijanCOP29BakuAZErbaijanKindlingtheGreenSparksSDGSolutions特別版特別版 氣候變化是人類共同面臨的重大危機和嚴峻挑戰。江西省平均氣溫30.3℃,較歷年同期偏高1.4℃;2024年9月上旬，江西省平均最高氣溫較常年同期高4.9℃,在用電尖峰時段，居民節約用電意義重大，一方面可以降低電網負荷，減少工業限產壓力；另一方面也可節省電力設施建設投資，節約資源，提高用能效率。為聯合江西省能源局發起“智·享節電”居民節約用電享紅包活動，根據電網負荷情況向居民發出節電邀約，通過社會重要時段、電網高峰時刻錯峰用電、節約用電，形國網江西電力首創以“智·享節電”微信小程序為載體的千萬級居民用戶荷網互動平臺，以電網負荷風險預判為指針，采用每節約1度電即可獲得2元電費紅包的激勵機制，鼓勵居民在電力緊張時段減少用電，深度挖在用電尖峰時刻降低電網負荷，既保障了全社會平穩用電，也大大節省了非用電尖峰時刻用不上的電網擴容投資。獎勵資金來源于尖峰時刻工業用電的電費溢價所形成的資金池，有效平衡保經濟運行、惠民生福祉，優化項目實施依托智能電表實時采集的電能數據，通過集活動報名、節電邀約、成效查詢、紅包領取、節電方式指引等功能于一體的“智·享節電”微信小程序，為用所節約的電量相當于構建了一座可日內響應60萬千瓦的該行動還通過各類節電科普活動，宣傳家電節能知識、用電技巧，引導居民家庭智慧、科學、經濟用電，“智·享節電”模式有效釋放居民節能潛力，高效配置電力資源，保障了經濟社會用電需求，節約了電網建設投資。該項引導公眾參與綠色行動的解決方案，帶來基于微信小程序，精準對接節電邀約與居民響應，提高高勢能推廣協同即時激勵：項目得到江西省政府相關部門支持和推廣，自上而下推動節電風尚；微信小程序即時反饋節電量、減碳量、電費紅包獎勵，自下而上巧妙挖潛實現聚沙成塔：聚焦用電高峰時段，巧妙看似不起眼的分散節電量匯聚成“虛擬電廠”，節約巨溢價資金發揮調節作用：以用電尖峰時刻的工業電費溢價補貼居民節電成果，有效平衡電網負荷，既保障“智·享節電”模式將居民家庭的節電行為轉化為助力經濟社會環境協調發展的綠色行動，為城市社區應對第一，打造數字化節電平臺，利用智能電表、微信小程序等數字化工具，實現居民用電數據實時采集與智能分析，提高節電活動的參與度和效率，為全球城市提第三，聚沙成塔構建虛擬電廠，匯聚分散的居民節電行為，打造了一種新型“虛擬電廠”響應模式，為國COP29BakuAZErbaijanCOP29BakuAZErbaijanKindlingtheGreenSparksSDGSolutions特別版特別版Residents'“SmartPowerSaving”Mode-Community-wideActionsonSavingElectricityandReducingCarboninEverydayLifeClimatechangeisamajorcrisisandseverechallengefacinghumanity.Since2000,theannualaveragetemperatureinJiangxiProvincehasbeenrisingatarateof0.40℃perdecade,andboththenumberofhightemperaturedaysandtheheatintensitytherehavebeenascendingnotably.InJuly2023,theaveragetemperatureinJiangxiProvincewas30.3°C,1.4°Chigherthanthesameperiodinpreviousyears.InearlySeptember2024,theaveragemaximumtemperatureinJiangxiProvincewas4.9°Chigherthanthatinthesameperiodoftheyear,whichwasthehighestsince1961.Affectedbycontinuoushightemperaturewmaximumelectricityloadin2024hasreachedanewhighforsixtimes,anincreaseof10.3%comparedwith2023.Residentialpowersavingisofgreatsignificanceduringcanreducegridloadandtakethepressureoffindustrialinthedevelopmentofpowerfacilities,saveresourcesandincreaseenergyefficiency.Giventhis,StateGridJiangxiJiangxiElectricPower),jointlywiththeEnergyAdministrofJiangxiProvince,launchedthe“SmartSharingPowerSaving”campaignwithredpacketssenttoresidentswhosaveelectricity.Bysendingapoaccordingtogridloadandgivingredpacketsforpowersaving,theprojectguidedmorethan21millionhooff-peakpowerandsaveelectricityduringsociallyimportanttimesandpeakhoursofpowerconsumption.IthasbecomeauniversalpowersavingmodelwithJiangxi’scharacteristics.StateGridJiangxiElectricPowerinitiatedaload-gridinteractiveplatforminvolvingtensofmillionsofresidentialusersbasedontheWeChatminiprogram“SmartSharingPowerSaving”.Undertheguidanceofgridloadriskprediction,andbyadoptinganincentivemechanismofgivinga2-yuanredpacketforeverykWhofelectricitysaved,theprojectencouragedresidentstoreducepowerconsumptionduringpeakhours,andtappedresidents’potentialforpowersaving.Everylittlebitofelectricitysavedbyasinglehouseholdcounts,whichcouldreducegridloadduringpeakhours,bothguaranteeingsociety-widestablepowerconsumptionandsavingmuchinvestmentingridcapacityexpansionthatisunnecessaryduringnon-peakhours.Theincentivescomefromthecapitalpoolofpremiumsforindustrialpowerconsumptionduringpeakhours,whichhaveeffectivelybalancedgridloadtosafeguardeconomicoperationandimprovepeople’swell-being,andoptimizedthesociety-widepowerresourceallocation.Basedonreal-timepowerdatacollectedbysmartmeters,theprojectprovideduserswithintuitiveinformationonpowersavingsandcarbonemissionreductionsviatheWeChatminiprogram“SmartSharingPowerSaving”thatintegratesfunctionssuchassign-up,powersavinginvitation,resultsquery,redpacketcollection,andguidanceonwaystosaveelectricity,andgaveredpacketsforpaymentofelectricitybillstimely.Thishasgreatlyenhancedresidents’enthusiasmforparticipationandsenseofaccomplishment.The“SmartSharingPowerSaving”modelfocusesonapplicationscenariossuchaspowerconsumptionbyurbanresidentsandpeakhoursandseasonofpowerconsumption.Byguidingresidentstochangetheirpowerconsumptionbehaviorsandreduceunnecessaryenergyconsumption,theprojecthasledtosignificantpowersavingsandemissionreductions,andeffectivelyalleviatedthesociety-widepowerconsumptionpressure.JointlyadvocatedanddrivenbyJiangxiDevelopmentandReformCommission,JiangxiProvincialGovernmentOfficesAdministration,theEnergyAdministrationofJiangxiProvince,andStateGridJiangxiElectricPower,24residentialpowersavingactivitieshavebeenorganized,involving21millionhouseholds,saving19.7millionkWhofelectricity,directlyreducing19,000tonnesofcarbonemissions,andindirectlysupportingmorethan300millionyuaninindustrialoutput.Theresultingpowersavingsareequivalenttoa“virtualpowerplant”withadailycapacityof600,000kWforresidents,notonlyeffectivelyguaranteeingsafe,stableandorderlypowersupplyduringpeakh