2024商業(yè)購物中心二次元潮玩店谷子店周年慶活動策劃案_第1頁
2024商業(yè)購物中心二次元潮玩店谷子店周年慶活動策劃案_第2頁
2024商業(yè)購物中心二次元潮玩店谷子店周年慶活動策劃案_第3頁
2024商業(yè)購物中心二次元潮玩店谷子店周年慶活動策劃案_第4頁
2024商業(yè)購物中心二次元潮玩店谷子店周年慶活動策劃案_第5頁
已閱讀5頁,還剩28頁未讀, 繼續(xù)免費閱讀

下載本文檔

版權(quán)說明:本文檔由用戶提供并上傳,收益歸屬內(nèi)容提供方,若內(nèi)容存在侵權(quán),請進行舉報或認(rèn)領(lǐng)

文檔簡介

二次元潮玩店周年慶活動方案AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime次元穿梭異世界冒險AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime時空之門已開啟警告!警告!時空裂縫已被激活,通往無限可能的異世界大門正緩緩敞開!讓我們一起,攜手穿越這扇時空之門,開啟一場屬于我們的次元冒險AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime按F1進入異世界按下F1,不只是鍵帽的輕響,是通往異世界的大門緩緩開啟的序曲!跨越現(xiàn)實與幻想的邊界,開啟一場專屬于你的二次元奇遇記吧!我們不見不散,異世界等你征服!AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime04·視覺呈現(xiàn)PointstonoteCONTENTS03·宣傳規(guī)劃Participants02·活動內(nèi)容Thevenueoftheevent01·活動概況ProgrammedescriptionAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime活動概況01.ThevenueoftheeventAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime活動目的.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime增強品牌認(rèn)知與影響力提升品牌知名度:通過活動吸引更多二次元愛好者和潛在客戶的關(guān)注,提升店鋪的品牌知名度。塑造品牌形象:借助活動展示店鋪的獨特魅力和品牌文化,塑造積極向上的品牌形象。活動目的.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime促進銷售與增長促進商品銷售:通過打折促銷、新品發(fā)布等活動,吸引顧客購買商品,提升銷售額。拓展客戶群體:借助活動吸引更多新客戶,同時鞏固與老客戶的聯(lián)系,拓展客戶群體。活動目的.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime增強粉絲互動:通過舉辦主題展覽、簽售會等活動,增強與粉絲的互動和粘性,提升粉絲的忠誠度。收集反饋意見:通過活動收集顧客的反饋意見,了解顧客的需求和期望,為店鋪的改進提供依據(jù)。加強與粉絲的互動與粘性活動概況.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime活動主題:次元穿梭

異世界冒險

——二次元潮玩店周年活動策劃活動時間:周六、周日活動地點:待定活動形式:次元市集大冒險、主題互動、次元見面會活動調(diào)性:歡快、穿越、奇幻、趣味、沉浸式主題創(chuàng)意.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime二次元與三次元世界出現(xiàn)裂縫,這次意外讓二次元人物穿越到了三次元,引發(fā)時空混亂。為了恢復(fù)秩序,專家小組歷經(jīng)冒險,找到了所有迷路的二次元角色,并將他們送回。在告別之際,為了感謝三次元伙伴的幫助,二次元朋友們邀請三次元的伙伴們未來訪問他們的世界。隨著光芒消散,一起進入二次元世界,開啟一段新的冒險。一段跨越次元的友情故事留下了美好期待?;顒觾?nèi)容02.ThevenueoftheeventAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime活動內(nèi)容.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime找回二次元朋友第1章.二次元與三次元世界出現(xiàn)裂縫讓二次元人物穿越到了三次元,引發(fā)時空混亂。為了恢復(fù)秩序,專家小組歷經(jīng)冒險,找到了所有迷路的二次元角色,并將他們送回。AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime活動內(nèi)容.玩家需要前往門店進入社群,領(lǐng)取打卡冊子前往指定場地完成任務(wù),集齊所有二次元朋友便可獲得進入二次元的資格。AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime互動形式.結(jié)印小課堂游客按照npc給出的課本,現(xiàn)場學(xué)習(xí)結(jié)印,學(xué)會后排隊交作業(yè),30秒內(nèi)完成即可集章AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime藍色彼岸花的秘密來幫助無慘一起做實驗吧!勇敢的你喝下試劑即可集章?;有问?AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime宿儺捏捏樂既然吃下宿催手指就可力量大增的話……不如一起來制作作!獲得虎杖認(rèn)證即可集章!互動形式.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime彭格列式勇氣大挑戰(zhàn)與十代目來一場驚險刺激的俄羅斯轉(zhuǎn)盤!挑戰(zhàn)成功即可獲得集章弈棋者和進藤光來一場對決吧對決勝利即可集章網(wǎng)球訓(xùn)練完成手家國光的顛球挑戰(zhàn)即可獲得集章聽歌識番猜猜這是哪個動漫的主題曲吧!相信對于作為jump迷的你來說一定輕而易舉互動形式.活動內(nèi)容.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime一起進入二次元第2章.為了感謝三次元伙伴的幫助,二次元朋友們邀請三次元的伙伴們未來訪問他們的世界。隨著光芒消散,一起進入二次元世界,開啟一段新的冒險。一段跨越次元的友情故事留下了美好期待。AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime漫畫世界.進入沉浸式漫畫世界,體驗一場視覺與想象的盛宴。AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeVR技術(shù).利用高科技VR技術(shù),在特定地點搭建一座巨大的“次元之門”,通過互動裝置讓觀眾仿佛親眼目睹二次元人物穿越而來。AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime簽售引導(dǎo).知名coser簽售,引導(dǎo)觀覽AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime專屬場景.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime專屬場景.宣傳規(guī)劃03.ThevenueoftheeventAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime宣傳規(guī)劃.AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime01.預(yù)熱期02.引爆期03.持續(xù)期傳播階段XX日-XX日XX日-XX日XX日-XX日階段目標(biāo)宣傳形式釋放活動信息制造懸念鎖定目標(biāo)用戶形成話題事件傳播相關(guān)受眾大量參與點燃用戶熱情持續(xù)發(fā)酵話題建立分享平臺組建社區(qū)邀請海報建立線上傳播話題邀請二次元kol宣傳知名coser助陣發(fā)起話題挑戰(zhàn)線上直播實時分享保留延續(xù)話題組建星期社群AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime宣傳規(guī)劃.——預(yù)熱期邀請函嘉賓陣容AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime宣傳規(guī)劃.——引爆期嘉賓和互動場景搭建

AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime宣傳規(guī)劃.——持續(xù)期延伸話題,創(chuàng)建多場次活動,建立用戶對品牌的定位視覺呈現(xiàn)03.ThevenueoftheeventAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime視覺呈現(xiàn).AnimationanimeAnimationanimeAnimationanimeAnimationanimeAnimationanime

溫馨提示

  • 1. 本站所有資源如無特殊說明,都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請下載最新的WinRAR軟件解壓。
  • 2. 本站的文檔不包含任何第三方提供的附件圖紙等,如果需要附件,請聯(lián)系上傳者。文件的所有權(quán)益歸上傳用戶所有。
  • 3. 本站RAR壓縮包中若帶圖紙,網(wǎng)頁內(nèi)容里面會有圖紙預(yù)覽,若沒有圖紙預(yù)覽就沒有圖紙。
  • 4. 未經(jīng)權(quán)益所有人同意不得將文件中的內(nèi)容挪作商業(yè)或盈利用途。
  • 5. 人人文庫網(wǎng)僅提供信息存儲空間,僅對用戶上傳內(nèi)容的表現(xiàn)方式做保護處理,對用戶上傳分享的文檔內(nèi)容本身不做任何修改或編輯,并不能對任何下載內(nèi)容負(fù)責(zé)。
  • 6. 下載文件中如有侵權(quán)或不適當(dāng)內(nèi)容,請與我們聯(lián)系,我們立即糾正。
  • 7. 本站不保證下載資源的準(zhǔn)確性、安全性和完整性, 同時也不承擔(dān)用戶因使用這些下載資源對自己和他人造成任何形式的傷害或損失。

評論

0/150

提交評論