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商務英語寫作第1頁/共55頁ContentsComposingYourMessageReferenceExpressionsSampleQuestionnairesCheckYourselfWritingYourMessage第2頁/共55頁ComposingYourMessage第3頁/共55頁Lead-inQuestionsWhendoweneedtodesignaquestionnaire?Whatshouldbeincludedinaquestionnaire?Howtoaskquestionsinaquestionnaire?Howtointerprettheresultsofquestionnaires?Thequestionnaireisaformthatconsistsofaseriesofquestionsonatopicorgroupoftopicsdesignedtobeansweredbyanumberofpeople.Itiscommonlyusedtogatherinformationforreportorapresentation第4頁/共55頁StructureofaQuestionnaireAppreciationQuestionsclosedquestionsopen-endedquestionspurposeIntroductioninstructions
way&deadlinetoreturn第5頁/共55頁IntroductionPurpose:whyshouldtherespondentsanswerthequestions?第6頁/共55頁IntroductionInstruction:howwilltherespondentsanswerthequestions第7頁/共55頁IntroductionWay&deadlinetoreturn:howandwhentherespondentssendthequestionnaireback?第8頁/共55頁TypesofQuestionsClosedquestionsOpen-endedquestionsFeaturesAwiderangeofchoicesoftheanswersareprovidedThereisnofixedanswerstothequestionsAdvantagesa.Timesavingforrespondentsb.Easytoanalyzeforsurveyorsa.Freetoexpressopinionsforrespondentsb.MoredetailedandunexpectedinformationforsurveyorsDisadvantagesSurveyorsmaymisssomepossibleanswersbeyondthechoices,therefore,theymaydrawanincorrectconclusion.Respondentsmayspendmoretimeandeffortonthequestions,therefore,uneagertofinishthequestionnaires.第9頁/共55頁QuestionsClosedQuestionsEither-orQuestions
2choices:
a.yesb.no;a.trueb.false;
3choices:
a.trueb.don’tknowc.false
a.likeb.notsurec.dislikeWouldyoufavorafour-dayworkweek?Yes_______No_________Notsure_________第10頁/共55頁QuestionsClosedQuestionsMultiple-choiceQuestions
morethat3choices:What’syourroleonline?A.ThesameasinrealityB.Theperfectman,which,inreality,Iamnot.C.Sometimesreal,sometimesnotD.Acompletelydifferentpersonality第11頁/共55頁QuestionsClosedQuestionsListQuestions
alistofpossibleanswerstobechecked:第12頁/共55頁QuestionsClosedQuestionsScaleQuestions/LikertScaleQuestionschoicesarrangingbyratingscales:Foreachofthestatementsbelow,circlethenumberthatbestindicatesyouranswertothatquestion.VeryLikelyVeryUnlikelyWhenyougoshopping,howLikelyareyoutopurchaseN/A12345Lotterytickets?doesnotapplytome第13頁/共55頁QuestionsClosedQuestionsDemographic
Questions
people’spersonalinformationsuchasage,gender,maritalstatus,nationality,race,occupation,income,andreligion,politicalpartyoreducationalbackground
:第14頁/共55頁QuestionsOpen-endedQuestionsOpen-ended
Questions
nochoices,freetoanswer(maycombinewithclosedquestions:第15頁/共55頁ResultsinterpretationsGraphicAdvantageDisadvantageTableAllowscomparisonbetweenlargeamountsofdataDifficulttoconnectdataquicklyBarChartSimplifiescomparisonsbetweenitemsorperiodsSizeandproportionscanbehardtointerpretPieChartShowsrelativeproportionandimportanceofeachparttothewholeunitDifficulttojudgedifferencesbetweenareaandsizeLineChartIndicatesclearlymovementandtrendsindataInappropriatelabelsandscalescanmakeitdifficulttointerpret第16頁/共55頁ResultsinterpretationsTablesTables:alistoffactsornumbersarrangedinspecialorder,usu.InrowsandcolumnsYear20002005Income$12,000$16,000ExpensesFood18%22%Housing25%32%Medical10%12%Entertainment7%7%Savings5%5%Others35%23%TheAverageFamilyIncomeandExpensesinChina第17頁/共55頁ResultsinterpretationsTablesAnalysisThetableaboveshowstheaveragefamilyincomeandexpensesinChinain2000and2005.In2000,theaveragefamilyincomewasdistributedinthefollowingways:18%wasspentonfood,25%onhousing,whichaccountedformostofthefamilyexpenditure,10%onmedicalexpenses,7%onentertainmentand5%wenttosavinginthebank.Theremaining35%waschanneledtootherfamilyexpenses.In2005,withthetotalfamilyincomeincreasingto$16,000,peoplewerespendingmorethanin2000onfood,housingandmedicalcare.Foodexpenseincreasedby4%to22%ofthetotalincome;housingincreasedevenby7%to32%;andtheincreaseintheexpenseinmedicalservicewas2%to12%.Thepercentageoffamilyentertainmentandsavingsremainedthesame,whilethepercentageofmoneyputtootherusesdroppedfrom35%to25%.generaldescriptiondetailedanalysisdetailedanalysis第18頁/共55頁ResultsinterpretationsBarChartsBarCharts:adiagramwhichusesnarrowbandsofdifferentheightstoshowdifferentamounts,sothattheycanbecompared.VerticalBarChartHorizontalBarChart第19頁/共55頁ResultsinterpretationsBarchartAnalysisAscanbeseenfromtheabovegraph,generally,therewasnotmuchdifferencebetweenthenumberofboysandthatofgirlsusingInternetatRedwoodSecondarySchooleachyearfrom2000-2005.Intheyearsof2000,2001and2002,thereweremoreboysusingInternetthangirls;whilefrom2003,therewerealmostequalnumbersofgirlsandboysinInternetuse;sometimes,evenmoregirlswereusingInternetthanboys.Generally,duringthefirst4years,therewasasharpincreaseinthenumberofboysandgirlsusingInternet,withthenumbersalmosttripledfromjustover100in2000toonearly300eachofboysandgirlsin2003;whilefromtheyear2003on,theincreasehasbeenveryslow.第20頁/共55頁ResultsinterpretationsPieChartsPieCharts:adiagramconsistingofacirclethatisdividedintosectionstoshowthesizeofparticularamountsinrelationtothewhole.3-dimentionPie
Chart
Broken-uppiechart第21頁/共55頁ResultsinterpretationsLineChartsLineCharts:orgraphaplanneddrawing,consistingofalineorlines,showinghowtwoormoresetsofnumbersarerelatedtoeachother.第22頁/共55頁ReferenceExpressions第23頁/共55頁Verbs
to
show
upward
trend
togoup/moveupward
torise/ toincrease/togrowtojump
toclimb/upturn/upsurge/soar/skyrocket
toexceedv.超過
toimprovev.改善
torecover/torebound恢復
topeakv.到達頂峰
toshootup
迅速成長
toreach/cometo/amountto
apeak
到達頂峰
第24頁/共55頁
Nouns
to
show
upward
trend
arise
anincrease
growth
animprovement
arecovery
reachapeak第25頁/共55頁Verbs
to
show
downward
trend
togodown/fall/decline/decrease
toslide/slip
toreduce(v.減少)
todip
tocollapse
tomoredownward
toreachatrough(降到谷底)
toslump/plummet/collapse/plunge
tofluctuatewildly第26頁/共55頁Nouns
to
show
downward
trend
afall
adecrease
adecline
adrop
areduction:
e.g.toseefurtherreductions
acollapse第27頁/共55頁Verbs
to
show
level
off
remainthesame/aplateau
remainconstant(adj.不變的)
remainstable(adj.不變的)
remainsteady(adj.平穩的)
remainunchanged
standat
showlittlechange
leveloff穩定下來
(過去式:levelledoff)第28頁/共55頁adj.&adv.toshowtrendsAdjectivesAdverbssteadysteadilygradualgraduallyslightslightly
slowslowlyconsiderableconsiderablyNoticeablenoticeablysharpsharplysignificantsignificantlysubstantialsubstantiallyenormousenormouslydramaticdramatically第29頁/共55頁Using
approximationsjustunder
approximatelywellunder
around
aboutjustover
roughlywellover
nearly
almost第30頁/共55頁Data
analysis
Asfortheincrease,Ithinkthereareafewfactorsbehindit.Thefactthatthereisabigincreasein...Isattributedtothefollowingreasons.Thereasonstoaccountforthedecreaseofthesalesaresuch.Ithinkthatanumberoffactorscouldaccountfor/leadtothechangein...Thereareseveralreasonsforthisphenomenon/trend/change.Inthefirstplace,...Foronething,;foranotherPerhapstheprimaryreasonis...Thereexistsagreatvarietyofreasonstoaccountforthissocialphenomenon/thisproblem,butingeneral,itcomesdowntothreemajoronesAsfortheincrease,Ithinkthereareafewfactorsbehindit.第31頁/共55頁SampleQuestionnaires第32頁/共55頁
QuestionnaireonteachingP7ofNationalAssessments(美國成人讀寫能力評估)第33頁/共55頁Questionnaireon
Englishstudyofstudents
第34頁/共55頁Surveyonactivities
onEnglishlanguagelessons
第35頁/共55頁A
Business
Questionnaire
第36頁/共55頁Holiday
Destinations
Questionnaire
第37頁/共55頁Survey
on
Airline
services
第38頁/共55頁Client
Lifestyle
Questionnaire
第39頁/共55頁Home-based
Working
QuestionnaireHome-basedWorkingQuestionnaire
Pleasecompletethequestionsandusethisdocumentindiscussionswithyourlinemanager.1.Onaverage,howmuchtimedoyoucurrentlyspendeachdaycommuting?A.Lessthan30minutesB.30minutes--59minutesC.60minutes89minutesD.90minutes120minutesD.Morethan120minutes2.Whatpercentageofyourtimeiscurrentlyspentonthefollowing?
<10%10%-25%25%-50%50%-75%TravelingonbusinessAttendingmeetingsDealingwithpaperworkWorkingoncompanynetwork3.Howmanytimesaweekdoyouneedtoseethefollowingpeopleface-to-face?Daily2-3timesoncelessYourmanagerYourcolleagues4.Whatdoyouseeasthepotentialbenefitsofhome-basedworkingtoyou?_____________________________________________________________________________________________________________________THANKYOUVERYMUCH!第40頁/共55頁WritingYourMessage第41頁/共55頁Situation
Youareaskedtomakeasurveyonpeople’spreferenceofdifferenttransportationvehicles.Trytodesignaquestionnaireanduseittocollectinformationforyourstudy.第42頁/共55頁WaysofThinking
1.Introduction
Purposeofthequestionnaires
Inordertoimprove…,Pleasetakeseveralminutestofinishthequestionson…You’reaskedtopleasefinishthisquestionnairebytickingyouranswerforeachquestion,andtellingusyourconstructiveopinionsonourservices(onthereversesideofthepage.)
Waytoreturn
Pleaseputthecompletedquestionnaireintotheattachedreturnenvelopeanddropitinthemail.Thepostagehasbeenprepaid.Pleasereturnthequestionnairetoanyofoursalespeopleordropitintooneoftheboxesattheentrancesofourchainstores.第43頁/共55頁WaysofThinking2.AppreciationThankyouforyourassistance.Thankyouforyourpatienceandcooperation.Thankyouverymuchforyourcustom.Thankyouforhelpinguswithoursurvey.第44頁/共55頁KeytoCheckYourself第45頁/共55頁CheckYourself第46頁/共55頁Task1RefineCindy’squestionnaire第47頁/共55頁Task2DearCustomer,Thankyouverymuchforyourpatronage.________________________________________________________________________________________________________________________________________________________________________________________________.Postagehasbeenprepaid.Manythanksforyourinterestandyourtime.ABCAuto
Inordertoimp
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