綜合商務英語教程第三冊

Unit5OrganizationalStructure

Time3*90’

Outline:

Focus

I.lead-in

II.VocabularyBuilding

III.Reading

IV.LanguageFocus

V.Speaking

VI.Writing

Focus

Learningsomebasicknowledgefororganizationalstructure

I.Lead-inWorkinpairsanddiscussthefollowingquestions.IfyouaretheCEOofaninternationaltradecompany,whatdepartmentswillyouset?Youcandrawadiagramlikethefollowingone:

II.VocabularyBuildingA.Matchthewordsorphraseswiththeirmeanings.1.organizationstructure2.department3.supervisor4.manager5.communication6.office7.confusion8.divisional9.matrix10.advantagea.oneofthegroupsofpeoplewhoworktogetherinaparticularpartofalargeorganization.b.abuildingthatbelongstoacompanyororganization,withroomswherepeoplecanworkatdesks.c.someonewhosupervisesapersonoractivity.d.whenyoudonotunderstandwhatishappeningorwhatsomethingmeansbecauseitisnotclear.e.arectangulararrayofelements(orentries)setoutbyrowsandcolumns.f.theprocessbywhichpeopleexchangeinformationorexpresstheirthoughtsandfeelingsg.someonewhosejobistomanagepartorallofacompanyorotherorganization.h.agoodorusefulqualityorconditionthatsomethinghas.i.thewayinwhichthepartsofanorganizationareconnectedwitheachotherandformawhole.j.relatingtooneofthepartsintowhichalargeorganization,groupetcisdivided.

II.VocabularyBuildingB.Readthefollowingdictionarydefinitionsandthenunscramblethewordsatthestartofeachtomakesixtermsconnectedwithadvertisingstrategy.Writethecorrectwordnexttoeachdefinition.1._________ripmyar--mostimportant2._________fuhertr--tohelpsomethingprogressorbesuccessful.3._________ruceed--tomakesomethingsmallerorlessinsize,amount,orprice.4._________csetoni--oneofthepartsthatsomethingsuchasanobjectorplaceisdividedinto.5._________tnealt--anaturalabilitytodosomethingwell6._________ssbo--thepersonwhoemploysyouorwhoisinchargeofyouatwork.7.________oeeaprt--keepabusinessrunning8.________pjeroct--acarefullyplannedpieceofworktogetinformationaboutsomething,tobuildsomething,toimprovesomethingetc.9.________effiicent--workwellwithoutwastingtime,money,orenergy10.________aeccss--therighttoenteraplace,usesomething,seesomeoneetc.

III.ReadingA.Readthearticleaboutorganizationalstructure.Skimthepassagequicklyandfillintheblanks.

AdvantagesDisadvantagesSuitableTypeofCompanyFunctionalStructure

DivisionalStructure

MatrixStructure

III.ReadingC.Telltheorganizationstructureofthefollowingdiagrambasedonthetext.

III.ReadingC.Telltheorganizationstructureofthefollowingdiagrambasedonthetext.

III.ReadingDiscussionFactorsaffectingorganizationaldesignarevarious,suchassizeofcompany.Accordingtothetext,discussingroup:ifyouarechoosinganorganizationalstructureforyourowncompany,whatfactorswillyoutakeintoconsideration?

IV.LanguageFocusDegreesofadjectivesQuestion:Inwhatsituationshouldthecomparativeformofadjectivesbeused?a....than...b.Be+adj+ofthetwo...c.______________________________________________________________d.______________________________________________________________e.______________________________________________________________Inwhatsituationshouldthesuperlativeformofadjectivesbeused?________________________________________________________________

V.SpeakingIfyouhavetheopportunitytoworkinacompany,whichdepartmentwouldyouliketochoose?Why?Youcananswerlikethis:Iwouldliketoworkinthesalesdepartment.BecauseIamgoodatpersuadingothersandcananalyzethecustomer’spsychologyaccurately.

V.SpeakingB.Workingroupofthree.YouaretheCEOofacompanyandaredesigningyourcompany’sorganizationstructure.First,youneedtodecidethecompany’snameandwhatkindofbusinessyourcompanywilldo.Thendesignthedepartmentsyouneedandorganizetheminproperstructure.Thelasttaskistodeterminewhichdepartmentthegroupmemberswillresponsiblefor.ThentheCEOintroducesthewholeplaninfrontoftheclass.CEOcanstatelikethis:OurcompanyiscalledSPLENDIcompany.Wemainlyproducefastfood.WesetCEO,salesdepartment,HRdepartment...IamtheCEO,Aisthesalesmanager,BistheHRmanager...

VI.WritingWritingExerciseYouarethesalesdirectorofyourco