違規變體申訴思路_第1頁
違規變體申訴思路_第2頁
違規變體申訴思路_第3頁
違規變體申訴思路_第4頁
違規變體申訴思路_第5頁
已閱讀5頁,還剩16頁未讀 繼續免費閱讀

下載本文檔

版權說明:本文檔由用戶提供并上傳,收益歸屬內容提供方,若內容存在侵權,請進行舉報或認領

文檔簡介

違規變體申訴思路亞馬遜警告信:您好:

您的亞馬遜銷售賬戶已被停用。所有相關商品已經全部下架。資金不會轉給您,并最長可能凍結90天。請配送所有未完結訂單,以免加深對您賬戶的不利影響。

為什么會發生這種情況?

您反復濫用ASIN變體,或由于不當使用變體而影響了買家的信任。這違反了我們的政策。

如何重新激活我的賬戶?

要重新激活您的賣家賬戶,請發送一份包含以下內容的行動計劃:

--違反變體政策的根本原因。

--為解決賬戶中多個誤用變體而采取的措施。

--為防止將來濫用變體而采取的步驟。

如何發送所需信息?

如果您想對此決定提出申訴,請在賣家平臺的“業績通知”頁面(/gp/customer-experience/perf-notifications.html)上點擊此消息旁邊的“申訴”按鈕。

如果未發送要求的信息,會怎么樣?

如果我們未在17天內收到所需信息,您的賬戶將被永久停用。

我們隨時為您提供幫助。

如需制定計劃方面的幫助,請在賣家幫助中心搜索“就銷售權限被撤銷提出申訴”。準備好計劃后,請在賣家平臺的“業績通知”頁面(/gp/customer-experience/perf-notifications.html)上點擊此消息旁邊的“申訴”按鈕,將計劃發給我們。

您的賬戶被錯誤停用?

如果您認為存在錯誤,請提交說明。您的說明應包含以下信息:

--證明您的賬戶符合我們ASIN創建政策的證據或示例。

您可以在賣家平臺查看您的賬戶績效(/performance/dashboard?reftag=email_suspend),也可以在您的iOS或安卓設備內的亞馬遜賣家應用的主屏幕上選擇“賬戶狀況”。賬戶狀況控制面板會顯示您的賬戶在亞馬遜上銷售所需的績效指標和政策遵守方面的表現情況。

謝謝!Hello,YourAmazonsellingaccounthasbeendeactivated.Yourlistingshavebeenremoved,andyourabilitytocreatenewvariationsisdisabledwhileyouraccountisdeactivated.Fundswillnotbetransferredtoyoubutwillbeheldinyouraccountwhileweworkwithyoutoaddressthisissue.Thiscouldtakeupto90days.Pleaseshipanyopenorderstoavoidfurtherimpacttoyouraccount.Thelisting(s)belowhasbeeneditedduetoaviolationofAmazon’sASINCreationpolicy.VariationsCorrectedParentASIN:B0XXXXXXChildASIN(s):B0XXXXX1,B0XXXXX2,B0XXXXX3,B0XXXXX4,B0XXXXX5,B0XXXXX6Whyisthishappening?YouhavemisusedASINvariationsrepeatedlyorimpactedcustomertrustthroughtheusageofincorrectvariations.Thisisagainstourpolicies.您反復濫用ASIN變體或通過使用不正確的變體影響了客戶信任。這違反了我們的政策。HowdoIreactivatemyaccount?Toreactivateyoursellingaccount,pleasesendaplanofactionthatexplains:--Therootcause(s)ofthevariationpolicyviolation.--Theactionsyouhavetakentoresolvethemultiplemisusedvariationsonyouraccount.--Thestepsyouhavetakentopreventthemisuseofvariationsgoingforward.HowdoIsendtherequiredinformation?Ifyouwishtoappealthisdecision,clicktheAppealbuttonnexttothismessageonthePerformanceNotificationspageinSellerCentral(/gp/customer-experience/perf-notifications.html).WhathappensifIdonotsendtherequestedinformation?Ifwedonotreceivetherequestedinformationwithin17days,youraccountwillbepermanentlydeactivated.We’reheretohelp.Forhelpcreatingyourplan,searchfor"AppealtheRemovalofSellingPrivileges"inSellerCentralHelp.Whenyouarereadytosendusyourplan,clicktheAppealbuttonnexttothismessageonthePerformanceNotificationspageinSellerCentral(/gp/customer-experience/perf-notifications.html).Hasyouraccountbeendeactivatedinerror?Ifyoubelievetherehasbeenanerror,pleasesubmitanexplanation.Yourexplanationshouldincludethefollowinginformation:--EvidenceorexamplesthatdemonstratethatyouraccountcomplieswithourASINCreationpolicy.YoucanviewyouraccountperformanceinSellerCentral(/performance/dashboard?reftag=email_suspend)orselectAccountHealthonthehomescreenoftheAmazonSellerapponyouriOSorAndroiddevice.TheAccountHealthdashboardshowshowwellyouraccountisperformingagainsttheperformancemetricsandpoliciesrequiredtosellonAmazon.政策解讀ASIN創建政策要創建ASIN,請執行我們的添加新商品工具中列出的流程。要銷售亞馬遜目錄中已有的商品,您需要通過創建報價將其與現有ASIN匹配。如果您的商品不在亞馬遜目錄中,則您需要為其創建新的ASIN。一般情況下,以下政策旨在給買家帶來始終良好的購物體驗:亞馬遜可能會根據您的銷售歷史記錄、商品創建歷史記錄和其他因素限制您可以創建的新商品數量。您不能為亞馬遜目錄中已經存在的商品創建新的ASIN。您只能在相互之間存在重大關聯的商品之間創建準確的變體關系。同一商品的更新版本或型號是無效變體。ASIN創建限制為了保障買家的在線購物體驗,我們限制了您在給定一周內可創建的商品信息(商品或ASIN)的數量,直到您在亞馬遜商城中建立了銷售歷史記錄為止。隨著銷量的上升,允許您創建的商品信息數量也將有所增加。建議您優先發布能夠快速提升銷量的商品。此外,如果您是已經建立了銷售歷史記錄的賣家,并且創建了大量新商品信息,我們保留暫時撤銷您創建新ASIN權限的權利。我們每周都會重新評估您的狀態。如果您對自己的商品信息創建權限遭到撤銷有異議,請聯系銷售伙伴支持。變體政策變體是彼此相關的一組商品。良好的變體關系商品信息可讓買家根據不同的屬性(包括尺寸、顏色或其他特性),通過商品詳情頁面上提供的選項比較和選擇商品。有關更多信息,請參閱變體關系概覽。以下禁止的行為屬于對父ASIN或父子關系中的變體的濫用。這些行為將帶來不良的買家體驗,可能會導致您的ASIN創建或銷售權限被暫停或永久撤銷:更改后的商品詳情頁面(父商品或子商品)與最初發布的商品存在重大差異。更改父商品的商品詳情頁面,導致其與子商品不匹配。添加并非父商品的真正變體的子商品。這包括但不限于:添加完全不同于父ASIN的商品添加與父ASIN存在重大差異的商品圖片和/或名稱。添加屬于父ASIN的新版本或新型號的商品。向現有的父商品添加并非制造商生產的多件裝變體。如果您創建了并非由制造商直接銷售的多件裝商品的信息,您必須將該商品信息匹配到與之完全相同的多件裝商品的詳情頁面。如果沒有完全相同的多件裝商品的詳情頁面,則必須使用該商品的唯一UPC創建新的商品詳情頁面。通過將兩個或多個同一制造商的商品捆綁在一起來添加多件裝子商品,例如將兩個三件裝商品捆綁在一起來創建一個六件裝商品。多件裝子商品必須是制造商包裝的。如果買家希望購買兩個或多個同一商品,他們可以自行選擇購買數量。Help/Accountsettings/Reference/ProgramPolicies/SellingPoliciesandSellerCodeofConduct/ASINcreationpolicyASINcreationpolicyTocreateanASIN,gothroughtheprocessasoutlinedinourAddaProducttool.TosellaproductavailableintheAmazoncatalog,matchittotheexistingASINbycreatinganoffer.IfyourproductisnotintheAmazoncatalog,youwillhavetocreateasinglenewASINfortheproduct.Ingeneral,thefollowingpoliciesapplytoprotectthecustomershoppingexperience:Amazonmaylimitthenumberofnewlistingsthatyoumaycreatedependingonyoursaleshistory,listingcreationhistory,andotherfactors.YoumaynotcreateanewASINforaproductthatalreadyexistsinAmazon’scatalog.Youmayonlycreateaccuratevariationrelationshipsbetweenproductsarefundamentallyrelatedtooneanother.Newerversionsormodelsofthesameproductareinvalidvariations.ASINcreationlimitToprotecttheonsiteshoppingexperienceforourcustomers,welimitthenumberoflistings(offersandASINs)youcancreateinagivenweekuntilyouestablishasaleshistorywithAmazon.Asyouincreaseyoursales,yourcapacitywillincrease.Weencourageyoutoprioritizetheproductsyouarelistingtoincreaseyoursalesquickly.Additionally,ifyouareanestablishedsellerandhavecreatedahighnumberofnewlistings,wereservetherighttotemporarilyremoveyourabilitytocreatenewlistings.Wewillreevaluateyourstatusonaweeklybasis.Ifyouthinkyourlistingcreationprivilegeshavebeenremovedinerror,pleasecontactSellerSupport.VariationPolicyVariationsaresetsofproductsthatarerelatedtooneanother.Goodvariationrelationshiplistingsallowbuyerstocompareandchooseproductsbasedondifferentattributessuchassize,color,orothercharacteristicsfromtheavailableoptionsonasingleproductdetailpage.Formoreinformation,seeVariationRelationshipsOverview.Thefollowingprohibitedpracticesaremisusesofvariations,eitheroftheparentASINorinparent-childrelationships.ThesepracticescreateanegativecustomerexperienceandcanresultinyourASINcreationorsellingprivilegesbeingtemporarilyorpermanentlyremoved:Changingtheproduct’sdetailpage(parentorchild)tobecomefundamentallydifferentfromtheoriginalproductlisted.Changingtheparentproduct'sdetailpagesoitdoesnotmatchthechildren.Addingincorrectchildvariationsthatarenottruevariationsoftheparentproduct.Thisincludesbutisnotlimitedto:AddingproductsthatarefundamentallydifferentfromtheparentASINAddingproductsimagesand/ornamesthatarethatarefundamentallydifferentfromtheparentASIN.AddingproductsthatarenewerversionsormodelsoftheparentASIN.Addingmulti-packvariationsthataren’tmanufacturer-createdtoanalreadyexistingparent.Ifyou’vecreatedamulti-packlistingthatisnotdirectlysoldbythemanufacturer,youmustmatchyourlistingtoanidenticalmulti-packproductdetailpage.Ifanidenticalmulti-packdetailpagedoesn’texist,youmustcreateanewproductdetailpagewithitsownuniqueUPC.Addingmulti-packchildrenbybundlingtwoormoreofthesamemanufacturerproducts,thatis,bundlingtwothree-packstocreateapackagequantityofsix.Multi-packchildrenmustbepackagedbythemanufacturer.Ifacustomerwantstobuytwoormoreofthesameproduct,theycanselect案例分析申訴模板DearAmazonTeam,

Gooddaytoyou!Thanksforyourconcernaboutouraccount.WereceivedyourmessagethatAmazonstillcannotacceptourappealbecausethePOAweoffereddidnotaddresstheissueofabusingvariations.介紹情況,說明問題,做出道歉和保證。InordertofindrelatedactivitiesthatviolatedAmazon'spolicies,hereweupdatethisNewPlanofActionsforyoureview,wewanttooffermoredetailsoftherootcausesandtryourbesttooffermoreeffectivemeasurestoshowyouhowweresolvetheproblemandpreventmisuseASINvariationssimilarviolationinthefuture,pleasekindlycheckit.Wepromisethatwewillnotmakethismistakeagain.Wecanguaranteethatwehavedeletedtheseincorrectvariations.AfterwecheckedtheInventoryRecordsandNotificationPolicyWarningRecords,we

foundthatoursalesteamshaveaddedsomechildrenproductsthatarenotactualvariationsoftheparentproduct.

分析原因,具體問題具體分析做了哪些變體,解釋說明為何是違規的。變體主題是什么,子體屬性是什么?子產品與父產品的關系,各個子產品的區別與相關性。——Greaterdetailontherootcause(s)forcreatingincorrectvariations.Herewewanttoapologizesincerelyforourmistakes.WedidtheprohibitedpracticesonAmazonasbelow:--Wepartialupdatetheparentandchildrenproductdetailpagesinordertolistsomedifferentproductstogether.WeaddedtheMicrofiberSprayMop(B0XXXXXX)andtheMopPads(B0XXXXXX1,B0XXXXXX2,andB0XXXXXX3)onthesamefamilyproductdetailpage(ParentASIN:B0XXXXXX),theseproductsarerelatedbutnotthesameproducts.Theproductsfundamentallyarenotthesame,theparentandchildrenproductsarenotsharethesametitle.Weshouldnotlistdifferentproducttogether.列舉店鋪其他變體也有相同的違規捆綁ThesameissuefortheparentASIN:B0XXXXXXX,ChildrenASIN:B0XXXXXXX1,B0XXXXXXX2,B0XXXXXXX3.TheB0XXXXXXX2,B0XXXXXXX3areReplacementMopPads,buttheB0XXXXXXX1isDustMop.Weshouldnotaddtheitemandtheaccessoriestogether.ForExample:Acellphonechargingcableandaportablecharger,whilerelated,arenotthesameproductandshouldnotbelistedonthesamedetailpage.--Weusedthevariationthemesincorrectly;theyshouldonlybeusedfortheirdefinedpurpose.TheCountvariationthememustforthesameproductswithdifferentcountnumbers.DifferentitemswithdifferentpackagequantityshouldnotusetheCountvariationtheme.Forexample,theParentASIN:B0XXXXXXX,andtheabusivechildrenASIN:B0XXXXXXX1,B0XXXXXXX2,B0XXXXXXX3,B0XXXXXXX4.TheB0XXXXXXX1isMop,buttheotherchildrenproductsaredifferentpackagequantitymoppads.WeshouldnotusetheCountthemetocreatetheincorrectvariations.WeneedlisttheB0XXXXXXX1onseparatedetailpages.ForthedifferentpackagequantitymoppadsofB0XXXXXXX2,B0XXXXXXX3,B0XXXXXXX4,wecouldcreatePackageQuantitythemevariations.--Acolorvariationthememustnotincludeanyinformationotherthancolor.Differentsizeproductsandproductswithdifferentpackagequantity,forexample,shouldnotbelistedwithinacolortheme.FortheParentASIN:B0XXXXXXXX,AbusiveChildrenASIN:B0XXXXXXX1,B0XXXXXXX2,B0XXXXXXX3.Wecreatedthisvariationwiththecolortheme,andusedtheinvalidwordsofSmallBrush,LargeBrush,2Packforthecolor_nameattribute.Theselistingsarenotdifferentincolor,weshouldnotusethecolorthemetocreatetheinconsistentchildvariations.Theselistingsshouldbelistedonseparatedetailpages.IfweusedtheColornameasthevariationtheme,theonlydifferenceforeachchildproductshouldbeonlydifferentincolor.分析出了具體的被警告過的違規變體情況,再次分析創建違規變體的原因。沒有認真學習和理解亞馬遜產品創建政策,為了聚集評論做了違規變體。WearesorryforthatwehavemisusedASINvariationsrepeatedlyorimpactedcustomertrustthroughtheusageofincorrectvariations.WehaverealizedourmistakesandwewillnotdotheprohibitedpracticesonAmazonanymore.WelearnedtheASINCreationPolicyandVariationPolicyagainandagain,thendeletedallrelatedlistingsandincorrectvariationrelationshipsfromourinventory.Wedidnotcomprehensiveanalysisofthemaincausesoftheproblem,andthenmakeaneffectiveplantoresolvetheissuewhenwegotthepolicywarning.Wewereeagertoaddmoreproductcommentsandincreasesales,andthendidtotallywrongthings.WedidnottakethetimetofullyunderstandtheVariationPolicy,DetailPageCreationPoliciesandtheAmazonTermsofServiceagreement.

Variationsaresetsofproductsthatarerelatedtooneanotherindifferentsizes(Small,Medium,andLarge)orindifferentcolors(Blue,Red,Black).Butwemisusedvariationstolistdifferentproductstogether.Weshouldnotimpactcustomertrustthroughtheusageofincorrectvariations.Ifweofferwronginformation,thiswillmakecustomersconfusedandcannotmakegoodshoppingdecisions.Wepromisewewon’tdothingslikethatagain.Wemadeaplan,whichisnotonlytosolvetheissues,butalsotopreventthesimilarproblemfromhappeningagaininthefuture.解決方案:解綁變體,刪除父ASIN,學習亞馬遜政策,檢查店鋪其他鏈接,確保別的鏈接沒有違規變體。——GreaterdetailontheactionsyouhavetakentoresolveInconsistentChildVariationsissues.1.WhenwereceivingAmazonnotification,weimmediatelythoroughlycheckouraccountlistings,wehavealreadydeletedalltheincorrectparent-childrelationships,andwepromisethatwewon’treleasethelistingsinsuchstupidway.Youcancheckourentireinventoryaccordingly.2.WehavereviewedourotherlistingsinourInventorytomakesurethattheyfollowAmazonpolicies.WehavealreadycheckedallthelistingsandcorrectedtherelatedlistingsthatmisuseASINvariations.Weprettyensurethateveryproducthasanaccurateproductnameanddescriptiontoavoidcustomerconfusion.WewillstrictlyabidebyAmazon'srulesandsellhighqualityproductsinareasonablemanner.分析產品特性,說明要如何創建變體;對比競爭對手鏈接,他們是如何創建相似產品鏈接的,或者為何沒有創建變體。Wehavestudiedandanalyzedtheproductfeaturesandtheproductdetailspageofothersimilarproductsellersindetail,andfoundthattheseller'sstrategyiscompletelycorrect,forexample:MicrofiberMop:/Microfiber-Hardwood-Washable-HOMTOYOU-Stainless/dp/B07PCQ3RCSMicrofiberMopPads:/Cleaning-Pads-Spray-Washable-Microfiber/dp/B07GQJXJ8STheydidnotaddtheMicrofiberMopandthemoppadstogetheronthesameproductdetailpage.Theydidnotcreatesomedifferentproductswithinthesamefamily.SoweshouldfollowAmazonASINcreationpolicytocreatecorrectvariationotherthanmisusingvariations.Becausetheparticularityoftheproductisnotsuitableforvariation,thewrongvariationwemakewillcausethebuyertomakethewrongpurchasechoice.組織員工學習亞馬遜ASIN創建政策。3.Wehaveorganizedallourcompany’sstafftolearnabouttheAmazonpolicyinregardstoASINCreationPolicyandVariationRelationshipsPolicy.WeresearchedallofAmazon’spoliciesandrules.Forpoliciesregardingvariationrelationshipwefoundthepolicydetailsareasfollows:Wehavelearnedthat:[Variationpolicy]:Thefollowingprohibitedpracticesaremisusesofvariations.ThesepracticescreateanegativecustomerexperienceandwouldresultinASINcreationorsellingprivilegesbeingtemporarilyorpermanentlyremoved.Thisincludesbutisnotlimitedto:*AddingincorrectvariationtoASINsyoucreated.*AddingproductsthatarefundamentallydifferentfromtheparentASIN.*AddingproductsthatarenewerversionsormodelsoftheparentASIN.[Productreviewsandfeedbacks]Itisforbiddenthatifwecreateavariationrelationshipbetweenproductsthatarenotactuallyrelatedtoeachotherinordertoboostaproduct’sstarrating.[Variationtheme]:Thevariationthemedefineshowrelatedproductsdifferfromeachother.Dependingonthecategorychosentolistourproducts,variationthemesalsovary.Weshouldchoosethecorrectthemeandusethevalidvaluestoshowtheattributesforallthevariationsfamilies.在創建父子變體時,如何保證變體是合規的:4.Whenwecreatevariations,weshoulddoublechecktheproductinformationandthenusethecorrectthemetocreatethevariations.Butwealsoshouldknowthatnotallrelatedproductsarevalidvariations.Thefollowingquestionscanhelpustodeterminewhethercertainproductsarevalidvariations:*Aretheproductsfundamentallythesame(i.e.thesimilaritiesoftheASIN’sdesignandfunctionaresobasicastobehardtoalterresolve,orovercome)?*Couldtheproductssharethesametitle?*Dotheproductsvaryonlyinafew,specificwaysthatdonotalterthecoreessenceandnatureoftheitem(suchascolororsize)?*Wouldcustomersexpecttofindtheseproductstogetheronasingleproductdetailpage?WeshouldfollowaboveinstructionstocheckwhetherwecouldcreateparentandchildvariationsfortheproductswewanttolistonAmazon.Wemayonlycreateaccuratevariationrelationshipsbetweenproductsarefundamentallyrelatedtooneanother.Newerversionsormodelsofthesameproductareinvalidvariations.

預防措施:以后如何避免再次發生類似問題。GreaterdetailonthestepsyouhavetakentopreventInconsistentChildVariationsgoingforward.加強培訓,培訓內容,培訓時間,參與人員,考核方式。1.Wewillstrengthenthecompany'strainingforallemployees.Ourmanagementstaffshouldfirstenrichourknowledge,betterunderstandAmazon'srules,andprovidemorecomprehensivetrainingforemployees.Inthefuture,wewillparticipateinthefee-basedAmazonofficialtrainingcourses,watchAmazonofficialoperationguidancelivecourses,andlearnrelevantpoliciesfromtheseller'sUniversityandtheseller'shelppage.Ourmanagementstaffshouldfirstenrichourknowledge,betterunderstandAmazon'srules,andprovidemorecomprehensivetrainingforemployees.WewillholdtrainingandlearninglessonseveryweekandalsoholdanexaminationforourstaffonAmazonpolicyeverymonth,especiallyASINCreationPolicy,andallotherAmazonpolicies,includes,butnotlimitedto:Catalog,Catalogvariationguideline;avoidduplicateASIN;parent-childrelationshipsandsoon,tofullyunderstandtheVariationpolicy.AimedatknowingallprohibitedpracticesonAmazonsothatwecanstrictlyobeythesepoliciestomakesurenoanyviolationinthefuture.Thisactivitywilllasthalfayearuntilourstaffarefullunderstanding.培訓過程.Thespecificprocessoftraining:Wewillchoosesometopicsforhowtocreatevariationscorrectly,wehavearrangedexperiencedmanagerstopreparePPTcourseware,andallourcolleaguesshouldparticipateinlearningaboutAmazonpolicies.培訓時間.Whentostarttraining:Wehavestartedthetrainingthismonth,wewillhavethetrainingforonceaweek.誰來培訓.Whowillguidethistraining:OuraccountmanagerswithfiveyearsofexperienceinAmazonglobalbusinesswillorganizetrainingforourallsalesteammembers.如何確保培訓有效果,考核方式及要求4).Whythistrainingcanpreventthisproblem.Throughtrainingandassessment,ensurethatallemployees,especiallynewemployees,understandAmazon'spolicies,what’svariationsarecorrect,andwhat’skindofvariationsareincorrect.WewilloffersomeexamplesfromAmazonmarketandourstorelistings,toletthemknowthevariationspolicycompletelyandallofthemneedtopasstheASINcreationpolicytest.Thustheycouldcreatenewlistingsandnewparent-childrelationships.

WehavementionedonthePartTwoaboutouractions,wehavearrangedtrainingforourcompany'semployeesaboutASINCreationPolicyandVariationRelationshipsPolicy,AmazonProhibitedselleractivitiesandactions,whichcanensuretheyarefamiliarwithAmazon'srulesandpolicies,aswellasforbiddenproductbehaviorreviews.以后如何創建變體,需要遵守哪些規則2.WewillstrictlyobeyAmazon’spolicytocreatevariations.Whenwecreatevariationsforsomelistings,theymustbethetrueparent-childrelationshipproducts.Meanwhile,werequestallstaffstocomplywithAmazonpoliciescompletely.SinceweareamanufacturefocusingoniPadAccessoriesproducts,wehaveanalyzedtheirfeaturesindetail.Aftermorethanoneweek’sthinkingandrepeatedreadingofAmazon'svariationarticle,wehaveunderstoodAmazon'svariationpolicy.1)Iftheyaredifferentdesign/modelordifferentfunctionproducts,weshouldnotcreatevariationswithcolorthemeorsizethemeandusedinvalidwordsonthecolororsizeattribute,weneedoffereachASINseparatelyonAmazon.2)Iftheyaredifferentsizeproductsforthesamedesignproducts,wecouldusetheSizeNamethemetocreatethecorrectvariations.3)Iftheyaredifferentcolorproductsforthesamedesignproducts,wecouldusethecolornamethemetocreatethecorrectvariations.4)Iftheyaredifferentinsizeandcolorforthesamedesignproducts,wealsocouldusetheColorname-Sizenamethemetocreatethecorrectvariations.創建變體之前,檢查相關產品信息,是否可以創建變體,應該選擇什么主題,子體屬性如何確定。3.Beforewecreatevariationrelationship,weshouldmakesurewhethertheyaredifferentcolorordifferentsize.Iftheyarenot,wecannotcreatevariationrelationshipsoraddchildASINsifourproductsarenotdifferentcolorornotactualvariationsoftheparentproduct.Wewillonlyusethecorrectvariationsthemeandcorrectsizeorcolornamewhencreatingparentandchildrelationships.WewillfollowwiththeAmazonASINcreationpolicytoselectthecorrectthemeforourlistingsiftheyaredifferentcolororsize,andusethecorrectcolornameorsizenameforallthechildrenASINs.與供應商溝通,拿出樣品分析產品檢查各個產品之間的區別。Inordertobetterunderstandthecharacteristicsofproducts,wewillasksupplierstoprovidevarioussamples.Afterreceivingthephysicalproducts,wewillorganizeallthestaffofthesalesdepartmenttoholdameetingtodiscusswhethercouldcreatevariation.Wewillstressedwithouremployeethattheycanonlycreatevariationwhenproductsarethesame,butonlywithdifferentcolorordifferentsize.Ifnot,theymustcreatedifferentlisting100%.wemustobey“ASINCreationPolicy”,tomakesureagoodcustomerexperience.主管監督各個鏈接的上傳,檢查要求和檢查的內容5.Wewillusethefollowingkeypointstomonitorthebehaviorofourstaff.Nexttime,whenweplantocreatevariation,Wewillstrictlyfollowthefollowingstandardsofselfinspection,andrequest,andrequireeachemployeeandsuperiortosignontheformandbeartheresponsibilityforviolationoflawsandregulations.Ifoneofthembroketheregulationasfollows,hewillbefired.Wewanteveryemployeeknowsthatwehavezerotoleranceaboutviolatingpolicy.Thekeypointsareasbelow:Isthecatalogright?Isthechildreallymatchwiththeparent?Isthevariationthemeright?Isthetitlecomplywithpolicy?IstheproductimagecomplywiththepolicyAretheproductsfundamentallythesame(i.e.thesimilaritiesoftheASIN’sdesignandfunctionaresobasicasto

溫馨提示

  • 1. 本站所有資源如無特殊說明,都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請下載最新的WinRAR軟件解壓。
  • 2. 本站的文檔不包含任何第三方提供的附件圖紙等,如果需要附件,請聯系上傳者。文件的所有權益歸上傳用戶所有。
  • 3. 本站RAR壓縮包中若帶圖紙,網頁內容里面會有圖紙預覽,若沒有圖紙預覽就沒有圖紙。
  • 4. 未經權益所有人同意不得將文件中的內容挪作商業或盈利用途。
  • 5. 人人文庫網僅提供信息存儲空間,僅對用戶上傳內容的表現方式做保護處理,對用戶上傳分享的文檔內容本身不做任何修改或編輯,并不能對任何下載內容負責。
  • 6. 下載文件中如有侵權或不適當內容,請與我們聯系,我們立即糾正。
  • 7. 本站不保證下載資源的準確性、安全性和完整性, 同時也不承擔用戶因使用這些下載資源對自己和他人造成任何形式的傷害或損失。

評論

0/150

提交評論