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Hello-家國:全網同名,內容原創(chuàng),歡迎交流;微信:Hola-JGDearAmazon,(注紅色位置可替換)Greetings!Wereceivedaperformancenotification,indicatingthatsomeofourASINshaveviolatedAmazon'svariantcreationpolicyregardingDuplicateChildVariations,potentiallyimpactingouraccountstatus.IamwritingtoappealthewarningourstorereceivedconcerningASINvariantpolicyviolations.IdeeplyapologizeforanyinconveniencethismayhavecausedAmazonandwouldliketoprovideadetailedexplanationofthesituationtoreaffirmourrespectforandcommitmenttoAmazon'spolicies.RootCausesoftheIssue:AfterenrollingintheGlobalSellingprogram,wefailedtometiculouslyexcludeSKUsthatdidnotrequiresynchronization,leadingtotheincorrectsynchronizationofASINswithmatchingattributesfromtheAsite,suchasASIN:,totheBsite,wheretheywereerroneouslymergedintothenativeparent.UponreceivingtheAmazonperformancenotification,weimmediatelycontactedthedetailpageteam,requestingareviewtoconfirmthevalidityoftheoriginalvariations(CaseID:).Aftermorethanamonthofwaiting,wefinallyobtainedareviewresultconfirmingthevalidityoftheoriginalvariationsandtheirrelationships.Duringthisperiod,wealsocontactedtheperformanceteamtoidentifytherootcauseoftheduplicatevariations(CaseID:).Wefoundthatthenon-compliantvariationsandrelationshipswerecreatedbythesystem.Tounderstandthereasonsbehindthesystem'ssynchronizationandmergingofduplicatevariationrelationships,wecontactedcustomerserviceandlearnedthatitwasduetotheGlobalSellingtool.Thistool,designedbyAmazontofacilitatesellersingloballymarketingthesameproducts,wasautomaticallyenrolledwithoutourtimelyunderstandingofitsimplications,andwefailedtoexcludeSKUsthatdidnotrequiresynchronizationinthebackend.Uponverification,wediscoveredthatthesynchronizationbuttonintheAsite'sinventorymanagementinterfacewasnotactivelyenabled,leadingustoinferthatthekeytothesynchronizationwasthefailuretoexcludeSKUsintheGlobalSelling-EstablishInternationalProductInformation.Thisincidentofduplicatevariationsisindeedouroversight.WeshouldhavepaidtimelyattentionandunderstoodnewfeaturesandprogramslaunchedbyAmazon,activelyadaptingtonewtoolsratherthanpassivelyacceptingtheplan.Intermsofparent-childrelationships,weshouldnotonlyfocusonthebackendrelationshipsbutalsoregularlycheckthefront-endvariationrelationshipsorusethevariationwizardtoidentifyanynon-compliantvariationscausedbysynchronizationtoolsorfollow-sellingaccounts.Thiserrorwasnotintentional,norwasitamaliciousmisuseofAmazon'sservices.ItwasentirelyduetoalackofproperunderstandingofGlobalSellingandaninadequatereviewsystemforvariationrelationships.Weacceptfullresponsibilityforthisoversightandhavetakenthefollowingcorrectiveandpreventativemeasures:MeasuresTakentoResolvetheIssue:IdentifyingtheRootCause:Afterreceivingtheperformancenotification,weimmediatelycontactedtheSellerSupportteamtounderstandtherootcause(CaseID:)andverifythevalidityoftheoriginalvariations(CaseID:).ImmediateCorrection:WehaveremovedallduplicatevariationsoriginatingfromtheAsite,ensuringourASINscomplywithAmazon'svariantcreationpolicy.Specifically,wehavereviewedASINs:,andexcludedtheircorrespondingSKUsintheGlobalSellingtooltopreventtheirreappearanceontheBsite.ComprehensiveReviewandTraining:WehaveswiftlyeducatedourselvesontheuseoftheGlobalSellingtoolandtherulesforparent-childvariationsthroughSellerSupport,sellerforums,andofficialWeChataccounts.WehaveconductedathoroughreviewofallproductvariationsandstrengthenedteamtrainingtoensureeverymemberfullyunderstandsandadherestoAmazon'svariantpolicies.OptimizationofInternalProcesses:Wehaveoptimizedourlinkmanagementsystemandintroducedaninternalauditroletoregularlycheckthefrontandback-endlinkvariationstopreventsimilarissues.EstablishmentofCommunicationMechanisms:WewillenhancecommunicationwithAmazontopromptlyobtainthelatestpolicyupdatesandguidance,ensuringouroperationsarealwaysinlinewithplatformpolicies.ImplementationofInternalMonitoringSystems:Wewilltrackandrecordthecreationandmodificationofallproductvariationsinreal-timetoidentifyandcorrectanypotentialviolationspromptly.PreventativeMeasuresforFutureCompliance:WewillregularlyauditourproductlistingstoensurethatvariationswiththesameattributesdonotreappearonthesamesiteandexcludeSKUsthatdonotneedsynchronizationintheGlobalSellingtool.Wewillestablishastricterinternalreviewprocesstoconductmultiplechecksbeforeandafterproductlistingstoidentifyandresolveduplicatevariationissuesinatimelymanner.WewillstrengthencommunicationwithAmazontopromptlyobtainthelatestpolicyupdatesandguidance,ensuringouroperationsarealwaysinlinewithplatformpolicies.Wewillimplementaninternalmonitoringsystemtotrackandrecordthecreationandmodificationofallproductvariationsinreal-timetoidentifyandcorrectanypotentialviolationspromptly.ProductAuditForm:NameUSCASignatureTimeTrainingRecordsandSchedule:AmazonParent-ChildVariantRulesandBuildInternationalListingsKnowledgeTrainingTrainingContentTrainingDateSignature TestDateTestFailureListSalesPolicyandSellerCodeofConduct2024/10/212024/10/25ProductDetailPageRules2024/10/222024/10/28VariantRelationshipRules2024/10/232024/10/29BuildInternationalListingsInformationRules2024/10/242024/10/30AuditofVariantsandInternationalProductInformationforProductsonSale2024/11/01-2024/11/152024/11/15WedeeplyregretthisincidentandsincerelyrequestthatAmazongrantusanopportunitytocorrectourmistakes.WehighlyvalueoursalesopportunitiesonAmazonandpromisetostrictlyadheretoplatformrules.WearegratefulforAmazon'sreminder,whichallowsustobetterunderstandandcomplywithAmazon'sfunctionsandrules.Wecommittolearningfromthisincident,continuouslyimprovingouroperationalstandards,andenhancingourunderstandingofAmazon'spoliciestoensureourbusinessoperationsfullycomplywithAmazon'srequirements.Sincerely,Thankyou,家國的小助理勝利!總結:寫POA就像是寫命題作文,因為每個人的“罪名”不一樣,賬號和鏈接情況不一樣,申訴出發(fā)點不一樣,所以內容上的參考意義不大,更重要的是參考申訴思路,學習申訴經驗。下面和大家分享一下我的總結:罪名:重復變體,但提及的ASIN中大部分是由系統(tǒng)跨站點同步合并的,兩個合規(guī)變體,一個是真正違規(guī)的種子鏈接。 思路:證明原始變體合規(guī)性(把種子納入合規(guī)變體,舍棄未被提及的對應屬性原始變體)。證明重復變體及變體關系由亞馬遜創(chuàng)建。步驟: 用庫存加載工具徹底刪除違規(guī)變體;申請客服拆分違規(guī)變體關系(不要自己上傳再拆,直接讓客服拆,幾乎所有客服都有權限,測試下來用英文的中國客服是最愿意協(xié)助的);申訴前去變體向導、找客服核查所有站點的違規(guī)變體關系是否都被拆除;確認拆除所有違規(guī)變體后,申請內部團隊證明變體及其變體關系的合規(guī)性(耗時一個多月);擬定POA,先完全不承認有過違規(guī)上傳記錄,按照誤判去申訴,務必貼上case作為證據;如果申訴不通過,先以不知者無罪的角度申訴,一切重復變體的違規(guī)都是被動發(fā)生的;如果還是沒通過,再嘗試以誤操作的角度申訴,一切重復變體都是被誤導的(這個時候,良好的和亞馬遜報備習慣就很重要,沒有上傳前的報備CASE就很難通過)。心得體會: 用英文的中國客服,權限大態(tài)度好,站點時間1-6點開英文case多能遇上;POA申訴通過的核心是內部CASE,一定要有官方證明,否則空口無憑,秒拒;歐洲站點在北京時間上午十點鐘左右申訴,北美站點在北京時間晚上十點左右申訴,回復很快,審核兄弟心情很好;審核POA和高考閱卷一樣,四五分鐘就會做決定,除了問題根本原因要寫詳情、清晰、證據鏈完整,其余內容沒必要過度優(yōu)化,甚至你只要論點準確,證據有瑕疵也可能被忽略;為了節(jié)約亞馬遜審核打工
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