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數字娛樂產品設計之硬盤MP4設計,數字,娛樂,產品設計,硬盤,MP4,設計
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吉林工程技術師范學院畢業設計外文資料譯文現代工業設計概論1.1 現代工業設計概念有始以來，無論男人還是女人，所做出的每一件物品都是經過設計而成的。換句話說，當人產生了一些基本直覺，并與之相連接而產生某些想法時，人們就要決定物體應該是什么樣兒。這就是設計的初始思維。 那么，什么是“設計”呢？正是它的名字使許多人產生了混淆，當然由于人們的年齡、民族、宗教、社會經濟地位和職業的不同，設計則對不同的人意味著不同的意義。“設計“是那些關注日常事物的人產生構思的活動。毫無疑問，它是世界上最古老的職業。但是，它只是隨著工業設計生產的出現而產生的。后來，成為了專業人士以獨立方式構造自己，并發展自己的現代主義運動。世界的歷史是對物體的設計的歷史，而且對物體的研究清晰地反映了社會所發生的變化。正是設計和產品的革新引起了社會的變革。人類自誕生以來，為了生存總有需求和不斷增長的欲望，這是永遠不會終止的。設計就是要研究人民的欲望，通過工業產品滿足人們的欲望，并創造新的產品提高人們的生活水平。因此，設計必須符合人的需要和心理需求，并使人能夠接受。在現代社會中，工業設計一直起著提高人類生活水準和推動社會物質文明發展的重要作用。設計是一種創造性行為，它要根據對現實的觀察，對未來的想象，獨特地去創造性地設想和構思。創造性是指突破當前已有對象的格式，甚至功能，而發明一種嶄新的形態。設計來源于市場的需求，并是市場的產物。它與市場緊密相連，毫無疑問，沒有市場的需求，就沒有工業設計；反過來，設計又促進了市場的繁榮和發展。設計在人們的經濟生活中起著至關重要的作用，它貫穿于產品發展的自始至終，而不僅是最后階段的的裝飾作用。工業設計正快速變成關鍵的財富。它是一個商業策略和行為，是獲取產品和服務增值的方式，是建立和擴展商標的有利武器，是贏得全球市場的重要商務工具。因此，工業設計的存在條件是現代社會，服務對象是現代的人類，它與現代技術有著不可分割的密切關系。1.2 工業設計研究領域1.2.1 視覺傳達設計是通過人的視覺來傳達信息、理念和意圖的設計。以往常指平面設計，如廣告宣傳品、印刷品、文字、商標、編織印染設計等。隨著現代數字技術的飛速發展，現代工業設計中的視覺傳達設計還包括了動態的三維廣告設計、數字媒體設計，以及各種數字圖形圖像設計。1.2.2 產品設計這是一個工業設計的主要研究領域，是工業設計為社會創造巨大價值的重要活動。它主要包括如下范圍：（一） 消費產品設計消費產品是一個與人類生活密切相關的領域，主要有家用與功用的各種電器（彩電、冰箱、洗衣機、音響、攝像機、照相機、燈具等）設計，家用/功用機具與工具設計等。（二） 交通設施設計交通設施設計是一個充滿競爭和高水平的設計領域，也是一個快速發展的設計領域。特別是在進入WTO后的中國對各種各樣的汽車（大、小轎車，面包車，卡車，旅行車等）、摩托車、飛機、輪船和自行車的設計正在中國如火如荼地開展。（三） 商用機械設計 醫療器械、計算機、包裝機等是此領域的研究對象。（四） 工作機械設計一些大型的工作設備，如機床、通訊設備、印刷機、動力裝置、農用機械等也是工業設計中的重要研究對象。1.2.3 環境設計包括建筑設計、室內環境設計、城市規劃等。這是與視覺傳達設計和產品設計密不可分的設計領域，因為工業設計是一個綜合了人-機-環境的系統設計。三個設計領域彼此互相聯系、貫穿和合作。1.2.4 信息設計隨著現代數字技術的飛速發展，工業設計又一個新研究領域出現了，即：“信息設計”。1.3 現代工業設計的特征1.3.1 時代性科學技術的進步為人類提供了日新月異的新材料、新工藝和新技術，極大的促進了社會的發展。而現代工業設計必須適應時代的前進，使設計具備強烈的時代感，才能符合人類的需求，進一步激勵社會的進步。回顧工業設計的發展史，就是一個不斷采用新材料和新工藝的歷史。從蒸汽機的發明產生了工業設計的萌芽開始，到電的廣泛使用，以及電動機取代蒸汽機而導致了汽車工業的革命；直到現代網絡數字計算機技術又為工業設計提供了一個全新的平臺。工業設計只有緊跟著時代的發展，才能發揮更強大的作用。現代工業設計的時代性除體現在采用新材料和新工藝外，還體現在設計必須滿足人們隨時代發展而不斷變化的精神需求，即人們審美的新境界。隨著人們物質生活水平的提高，人們對產品的形態、色彩、風格等產生了新的需求和接受標準。現代工業設計必須能跟蹤人們的這種變化，設計出反映時代特征的產品。1.3.2 創新性創新是設計的核心，是工業設計永遠不變的主題。創新是指人們通過大腦對已有事物的觀察和分析，運用敏銳的想象力和擴散性思維，突破常規概念而對新事物進行的探索，以形成不同于當前事物的新理念和新構思。國際化的市場競爭日趨激烈，科學技術的發展速度也異常迅猛，沒有創新的設計講究不會有生命力，最終將被市場淘汰。1.3.3 市場經濟性工業設計是市場經濟的產物，也是市場繁榮的促進力。它是企業去贏得全球市場的一個策略、商業行為和必要方式。因此，工業設計必然要以它能產生的市場經濟效益為出發點，以提高生產力為它的根本目標。沒有經濟效益做出的工業設計是不會有生命力的。只為少數人欣賞的設計不能成為市場經濟的推動力，自然也不會有競爭力。1.3.4 科學與藝術結合性工業設計是將科學與藝術二者綜合運用到設計對象中，從而開發出既具有強大的功能，又具有現代藝術美感、為人們所喜愛的產品。這要求工業設計師不是簡單的應用科學技術，或施展個人的藝術天分，而是要將兩者融合到一起，設計出宜人且實用的產品。1.3.5 人-機-環境系統性工業設計不像工程設計，后者僅考慮設計對象機器本身的功能設計，而工業設計是將設計對象放在一個包括人和環境的大系統中進行考慮。機器是由人來操作控制的，因此，在設計機器時，要從機器使用者的角度考慮，對機器所處的環境進行分析，使人、機、環境成為一個協調的系統，才能提高機器使用的效率。這是與工程設計的重要區別，即工程設計只是設計機器而工業設計是去設計人機和環境的系統。1.1 Concept of Modern Industrial DesignEvery single thing made by man or woman has been designed since the beginning of time. In other words, some thought, usually combined with basic instinct, has occurred in the decision-marking process to decide how the object should work and how it should look. It is the initial thought of design.But what is design? Its very name causes confusion to many people and certainly means different things to them depending on their age, race, creed, socio-economic position and occupation.Design is a human activity centered on the conception of everyday objects. It is doubtless one of the worlds oldest occupations. But it was only with the advent of industrial production. Later, it became the modernist movement that the profession began to structure and develop itself in an autonomous way. The history of the world can be documented by the design of objects and the study of these objects gives a clear message about the changes that were taking place in society. It is the very design and innovation of products that induced change in society.Since appeared, persons have been continuously having requirements and increasing desires for living, which will never stop. Design is to study on these desires, to satisfy the hopes with industrial products, and to create new products in order to improve peoples life lever. Therefore design must accord with human demands and psychological requirement in order to be accepted by human being. At the modern society, industrial design has been playing the important role of increasing the lever of humans life and driving the development of humans physical civilization.Design is a creative activity to uniquely dream up and conceive based on the observation to the reality and the imagination to the future. Creativity is meant to invent a kind of fully new modality by breaking thought the current form, even function of objects.Design was originally form the market needs and has been a result of market. Design has been tightly connected with the market since it was born. It is no doubt that these is no Industrial Design without the markets demands. Inversely, design accelerates the boom and development of the market. Design plays a very important role in human economic life. Design runs through from the beginning to ending of product development, and is not only decoration at the final stage. Industrial Design is rapidly becoming a key treasure. It is a commercial strategy and activity, an approach to obtain increments on product and service, a powerful weapon for establishing and expanding the brands, and an important commercial tool to with the global market. Therefore, the existent condition of Industrial Design is modern society and the serving objects is modern human beings. Industrial Design has the indiscerptible close relation with the modern technology.1.2 Research Fields of Modern Industrial DesignIn terms of the objects, traditionally, Industrial Design can be divided into the following three fields.1.2.1 Visual Communication DesignVisual Communication Design is a design to deliver information, ideas and intention through the human vision. In the past, it commonly involved the planar designs such as advertisement, presswork, texts, labels, printing and dyeing. As the modern digital techniques has been greatly advancing, the Visual Communication Design in the Modern Industrial Design should include the three dimensional dynamic advertisement designs , digital media design, and various digital graphic and image design. 1.2.2 Product DesignProduct Design is the main research area of Industrial Design and the important activity to create the vast value for society.It mainly includes the following ranges: Consumable DesignConsumable Design is a field related nearly to the human life, including designing numerous home and public electric appliance ( color television , refrigerator, washing machine, sound instrument, video camera, picture camera, lamp and lanterns ), designing home / public mechanic devices and tools, and so on. Transportation DesignTransportation Design is a design field in some high levels with great competition and is a fast developing design field. Especially in China entering WTO, various designs on automobiles ( bus, car, microbus, truck, van ), motorcycles, airplanes, ships and bicycles are outspreading like a raging fire. Commercial Machine DesignMedical instruments, computers, and packaging machines are some of the important objects of the Commercial Machine Design. Working Machine DesignIt is to design some larger working facility such as machine tool, communication instrument, printing machine, power device and agricultural machine.1.2.3 Environment DesignIt includes architectural design, interior design and city planning. It is a design area tightly connected to the Visual Communication Design and Product Design because the modern industrial design is a systematic design integrating the human being, machine and environment.1.2.4 Information DesignA new research field, Information Design, is coming up with the rapid development of the modern digital media technology.1.3 Features of Modern Industrial Design1.3.1 Epoch FeatureThe progress of science and technology has been providing the new materials, and new methods and new technology with the changes day after day, and has been boosting the social development greatly. In order to adapt to the epoch advancement, the modern industrial designer must make the design to possess a strong epoch sense in order to meet the human demands and to promote the development of the society. The history of Industrial Design was a developing history to apply newer materials and newer techniques continuously. At the beginning, the invention of the steaming engine gave the birth of industrial design bud. Later, the expanded uses of electricity and the electromotor replacing the steaming engine conduced the evolution of the automobile industry. Now the modern webbased digital computer technology provides a bran-new platform for Industrial Design. Industrial Design must keep in step with times in order to bring into play more powerful roles.The epoch feature of the Modern Industrial Design consist in applying the new materials and new techniques, also in meeting the humans spirit requirements continuously changing with the development of the times, i.e. the humans new aesthetic bourn. As the level of human life is enhancing, people have had more demands for the shape, color and style. Modern industrial design must follow up the changes and create the products reflecting the epoch feature.1.3.2 Creativity Creativity is core of design and is the everlasting subject of Industrial Design.Creativity is the observation and analysis to the existing objects through human mind, and also is the exploration to the new objects by using the sharp imagination and diffusible thinking, and by breaking through some general ideas so to form a new idea and conceiving.Since the competition in the world market has become more and more impetuous day by day, and science and technology have been developing more rapidly, design without creativity does not possess the life force and will be washed out by the market at the last.1.3.3 Market EconomyIndustrial Design is a product of the market economy and also is a stimulative force to flourish the market. It is a strategy, a commercial action and a necessary way for an enterprise to win the world market. So Industrial Design must take the economic benefit obtained in the market as the start point, and take the enhancement of productive capability as its fundamental purpose.Without the economic profit Industrial Design has no life force. The design only enjoyed by few persons can not become impetus to the market economy, of course, can not poss
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